{
 "business": "mobile repair shop",
 "url": "https://bizgame.app/mobile-shop-business/",
 "simulator": "https://bizgame.app/play/case/mobile",
 "updated": "2026-10-25",
 "setupCostByFormat": [
  {
   "format": "Solo repair counter",
   "setupCostINR": 45000,
   "suggestedBudgetINR": 61500
  },
  {
   "format": "Repair & accessories shop",
   "setupCostINR": 150000,
   "suggestedBudgetINR": 180000
  },
  {
   "format": "Market showroom",
   "setupCostINR": 400000,
   "suggestedBudgetINR": 448000
  }
 ],
 "monthlyNetProfitINR": {
  "metro": [
   39000,
   151500
  ],
  "tier2": [
   24000,
   69500
  ],
  "smallTown": [
   10000,
   25000
  ]
 },
 "licences": [
  "Shop & Establishment registration",
  "GST registration above ₹20 lakh (services)",
  "e-waste disposal through an authorised recycler"
 ],
 "risks": [
  "cheap copy parts causing comebacks",
  "brand service centre offers",
  "doorstep repair apps",
  "dead stock of parts for old models"
 ],
 "factors": [
  {
   "id": "A01",
   "cat": "A Setup & capital",
   "name": "Total startup capital",
   "value": "₹30k–60k (solo, tier 2/3). Estimate ₹2–6 lakh for a tier-1 shop with accessories (Higher in tier 1 and malls)",
   "role": "PD",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "A02",
   "cat": "A Setup & capital",
   "name": "Screwdrivers, pry tools, multimeter, heat gun, basic soldering iron",
   "value": "₹5k–15k",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": false
  },
  {
   "id": "A03",
   "cat": "A Setup & capital",
   "name": "Hot-air rework / BGA plus microscope (chip-level work)",
   "value": "Estimate ₹15k–60k (Optional upgrade)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "A04",
   "cat": "A Setup & capital",
   "name": "OCA vacuum laminator plus separator (glass-only refurbishing)",
   "value": "Estimate ₹25k–80k (Mostly tier 1/2)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "A05",
   "cat": "A Setup & capital",
   "name": "DC power supply, programmers/boxes for flashing (UFi, Miracle, etc.)",
   "value": "Estimate ₹5k–25k, plus annual box activation ₹2k–8k",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "A06",
   "cat": "A Setup & capital",
   "name": "Opening parts inventory",
   "value": "₹10k–20k (solo) (Tier 1 shops carry more SKUs)",
   "role": "PD",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": false
  },
  {
   "id": "A07",
   "cat": "A Setup & capital",
   "name": "Opening accessories (glass, covers, cables, chargers, earphones)",
   "value": "Estimate ₹20k–1.5L (Footfall-driven)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "A08",
   "cat": "A Setup & capital",
   "name": "Counter, glass display, lights, signboard",
   "value": "₹5k–10k (basic). Estimate ₹50k–2L for a showroom (Mall > market > street)",
   "role": "PD",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "A09",
   "cat": "A Setup & capital",
   "name": "Security deposit / pagdi",
   "value": "Estimate 3–10 months' rent (Tier 1 metros higher)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "A10",
   "cat": "A Setup & capital",
   "name": "Floor area",
   "value": "100–150 sq ft (solo) (Kiosks 30–60 sq ft)",
   "role": "PD",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": false
  },
  {
   "id": "A11",
   "cat": "A Setup & capital",
   "name": "Billing software / phone + printer, UPI QR",
   "value": "Estimate ₹0–15k",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "A12",
   "cat": "A Setup & capital",
   "name": "CCTV, shutter lock, safe for customer phones",
   "value": "Estimate ₹5k–20k (Higher-crime areas)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B01",
   "cat": "B Location & footfall",
   "name": "Mobile market cluster / main road / residential lane / mall kiosk / near college or station",
   "value": "Categorical",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B02",
   "cat": "B Location & footfall",
   "name": "Shop rent",
   "value": "₹3k–8k (tier 2/3). Estimate ₹15k–60k (tier 1 market), ₹40k–1.5L (mall kiosk) (Tier, location)",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "B03",
   "cat": "B Location & footfall",
   "name": "Passers-by who enter",
   "value": "Estimate 20–80 a day (neighbourhood), 60–200 a day (market) (Day of week, festivals)",
   "role": "HV",
   "source": "https://www.smergers.com/business/profitable-household-electronics-repair-business-for-sale-in-bengaluru-india/yojat/",
   "estimate": true
  },
  {
   "id": "B04",
   "cat": "B Location & footfall",
   "name": "Share of enquiries that become repair jobs",
   "value": "Estimate 30–60% (Price, trust, turnaround)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B05",
   "cat": "B Location & footfall",
   "name": "Competitors within 200 m",
   "value": "0–3 (residential), 20–200+ (market cluster)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B06",
   "cat": "B Location & footfall",
   "name": "Near college, coaching centre or hostel",
   "value": "Boolean (Exam and vacation calendar)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B07",
   "cat": "B Location & footfall",
   "name": "Near metro, rail or bus station",
   "value": "Boolean (Commute peaks)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B08",
   "cat": "B Location & footfall",
   "name": "Corner or ground-floor frontage",
   "value": "0–1 score",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B09",
   "cat": "B Location & footfall",
   "name": "Two-wheeler parking ease",
   "value": "0–1 (Metro congestion)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B10",
   "cat": "B Location & footfall",
   "name": "Hours of outage per day",
   "value": "Estimate 0 (metro) to 2–6 h (tier 3, summer) (Region, summer)",
   "role": "HV/RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C01",
   "cat": "C Products, job mix & pricing",
   "name": "Share of jobs that are screen/display",
   "value": "Budget phone: Estimate 35–45% of jobs, about 50–60% of repair revenue; premium: — (More around college exams and festivals (drops))",
   "role": "HV",
   "source": "https://www.smergers.com/business/profitable-household-electronics-repair-business-for-sale-in-bengaluru-india/yojat/",
   "estimate": true
  },
  {
   "id": "C02",
   "cat": "C Products, job mix & pricing",
   "name": "LCD or copy-display replacement price",
   "value": "Budget phone: ₹1,200–2,500; premium: n/a (Tier 1 about 10–20% higher)",
   "role": "PD",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "C03",
   "cat": "C Products, job mix & pricing",
   "name": "Copy display part cost",
   "value": "Budget phone: ₹500–1,500; premium: n/a (Wholesale market proximity lowers it)",
   "role": "HV",
   "source": "https://trade.indiamart.com/offer/electronic-goods/mobile-tablets-accessories/mobile-spare-parts/",
   "estimate": true
  },
  {
   "id": "C04",
   "cat": "C Products, job mix & pricing",
   "name": "AMOLED/OLED display replacement price",
   "value": "Budget phone: ₹3,000–6,000 (mid-range AMOLED); premium: ₹8,000–25,000 (Galaxy S / iPhone OLED aftermarket)",
   "role": "PD",
   "source": "https://www.cashify.in/how-to-get-samsung-galaxy-m30-screen-replaced",
   "estimate": true
  },
  {
   "id": "C05",
   "cat": "C Products, job mix & pricing",
   "name": "AMOLED part cost",
   "value": "Budget phone: ₹2,000–4,500; premium: ₹5,000–18,000 (original pull / service pack); incell copies 40–60% cheaper",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C06",
   "cat": "C Products, job mix & pricing",
   "name": "Battery replacement price",
   "value": "Budget phone: ₹600–1,200; premium: ₹1,500–4,000 (iPhone aftermarket) vs Apple ₹12,900–13,900 Pro",
   "role": "PD",
   "source": "https://us.smartprix.com/bytes/battery-replacement-cost-of-various-phones-in-india/",
   "estimate": false
  },
  {
   "id": "C07",
   "cat": "C Products, job mix & pricing",
   "name": "Battery part cost",
   "value": "Budget phone: ₹250–600; premium: ₹800–2,000",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C08",
   "cat": "C Products, job mix & pricing",
   "name": "Charging port / sub-board replacement",
   "value": "Budget phone: ₹300–800; premium: ₹1,000–3,000 (Dusty regions see more failures)",
   "role": "PD",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "C09",
   "cat": "C Products, job mix & pricing",
   "name": "Port/sub-board part",
   "value": "Budget phone: ₹80–300; premium: ₹300–1,200",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C10",
   "cat": "C Products, job mix & pricing",
   "name": "Software / flashing / FRP or pattern unlock / OS reinstall",
   "value": "Budget phone: ₹200–800; premium: ₹500–2,000",
   "role": "PD",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "C11",
   "cat": "C Products, job mix & pricing",
   "name": "Water-damage cleaning (ultrasonic, IPA) and board repair",
   "value": "Budget phone: ₹300–1,500 diagnosis and cleaning; board work ₹1,500–4,000; premium: ₹2,000–8,000 (Monsoon spike (G))",
   "role": "PD",
   "source": "https://vivonewsroom.in/monsoon-proof-your-vivo-phones-your-smart-guide-to-phone-care-with-vivo-monsoon-service-care-2026/",
   "estimate": true
  },
  {
   "id": "C12",
   "cat": "C Products, job mix & pricing",
   "name": "Speaker, earpiece or mic replacement",
   "value": "Budget phone: ₹250–700; premium: ₹800–2,500",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C13",
   "cat": "C Products, job mix & pricing",
   "name": "Back glass / back panel",
   "value": "Budget phone: ₹300–1,000 (plastic panel); premium: ₹2,500–6,000 local laser removal vs Apple ₹16,900 (Needs laser for iPhones)",
   "role": "PD",
   "source": "https://www.ibtimes.co.in/apple-hikes-iphone-18-pro-battery-replacement-cost-india-rs-13900-906125",
   "estimate": true
  },
  {
   "id": "C14",
   "cat": "C Products, job mix & pricing",
   "name": "Camera glass / camera module",
   "value": "Budget phone: ₹200–500 lens; ₹800–2,500 module; premium: ₹3,000–10,000 module vs Apple ₹28,900",
   "role": "PD",
   "source": "https://www.ibtimes.co.in/apple-hikes-iphone-18-pro-battery-replacement-cost-india-rs-13900-906125",
   "estimate": true
  },
  {
   "id": "C15",
   "cat": "C Products, job mix & pricing",
   "name": "Chip-level (IC, short, no-power) repair",
   "value": "Budget phone: ₹800–3,000; premium: ₹3,000–15,000 (Needs a skilled technician)",
   "role": "PD",
   "source": "https://qz.com/india/1098566/from-flipkarts-f1-to-yaantra-mobile-repair-is-now-serious-business-in-india",
   "estimate": true
  },
  {
   "id": "C16",
   "cat": "C Products, job mix & pricing",
   "name": "Inspection/diagnosis fee, often waived if repaired",
   "value": "Budget phone: ₹0–200; premium: ₹0–500 (Competitive markets waive it)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C17",
   "cat": "C Products, job mix & pricing",
   "name": "Share of water-damaged phones revived",
   "value": "Budget phone: Estimate 40–70%; premium: — (Time since exposure; seawater worse)",
   "role": "HV",
   "source": "https://croma.com/unboxed/how-to-monsoon-proof-your-smartphones-laptops-and-home-appliances",
   "estimate": true
  },
  {
   "id": "C18",
   "cat": "C Products, job mix & pricing",
   "name": "Local price as a share of authorised-centre price",
   "value": "Budget phone: About 50–70%; premium: iPhone gap larger (about 40–50%)",
   "role": "HV",
   "source": "https://www.cashify.in/how-to-get-xiaomi-redmi-note-7s-screen-replaced",
   "estimate": false
  },
  {
   "id": "C19",
   "cat": "C Products, job mix & pricing",
   "name": "Demand sensitivity to price",
   "value": "Estimate −0.8 to −1.5 for screen/battery; inelastic (−0.3) for urgent port or software (Higher in tier 3 and for budget phones)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C20",
   "cat": "C Products, job mix & pricing",
   "name": "Customer replaces instead of repairing if repair exceeds this share of phone value",
   "value": "Estimate 30–40% (budget), 20–25% for premium owners keen to upgrade (Festival sales lower the threshold)",
   "role": "HV",
   "source": "https://www.analyticsinsight.net/amp/story/phones/broken-screens-are-changing-how-indians-upgrade-their-smartphones",
   "estimate": true
  },
  {
   "id": "C21",
   "cat": "C Products, job mix & pricing",
   "name": "Customer phone price-band mix",
   "value": "Estimate ₹<15k about 55%; ₹15–30k about 30%; >₹30k about 15% (tier 1 higher premium share) (Tier)",
   "role": "HV",
   "source": "https://www.idc.com/resource-center/press-releases/india-smartphone-market-2025-2026/",
   "estimate": true
  },
  {
   "id": "C22",
   "cat": "C Products, job mix & pricing",
   "name": "Tempered glass retail (fitted)",
   "value": "₹100–300 (9H/11D); privacy/UV ₹300–800 (Tier 1 higher)",
   "role": "PD",
   "source": "https://www.globallinker.com/products/vivo-t2-5g-tempered-glass-8127994",
   "estimate": true
  },
  {
   "id": "C23",
   "cat": "C Products, job mix & pricing",
   "name": "Tempered glass gross margin",
   "value": "Estimate 70–90%",
   "role": "HV",
   "source": "https://www.globallinker.com/products/vivo-t2-5g-tempered-glass-8127994",
   "estimate": true
  },
  {
   "id": "C24",
   "cat": "C Products, job mix & pricing",
   "name": "Back cover / case retail",
   "value": "₹100–500 (Brand, design)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C25",
   "cat": "C Products, job mix & pricing",
   "name": "Cover gross margin",
   "value": "Estimate 60–80% (Fashion obsolescence)",
   "role": "HV",
   "source": "IndiaMART ₹20–55 wholesale",
   "estimate": true
  },
  {
   "id": "C26",
   "cat": "C Products, job mix & pricing",
   "name": "Chargers and cables (unbranded vs branded)",
   "value": "Cable ₹100–400; charger ₹250–1,200 (Fast-charge demand rising)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C27",
   "cat": "C Products, job mix & pricing",
   "name": "Charger/cable margin",
   "value": "Unbranded 50–70%; branded 15–30%",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C28",
   "cat": "C Products, job mix & pricing",
   "name": "Earphones / TWS / neckbands",
   "value": "₹200–2,000 (Online competition heavy)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C29",
   "cat": "C Products, job mix & pricing",
   "name": "Audio margin",
   "value": "Unbranded 40–60%; branded (boAt etc.) 10–25%",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C30",
   "cat": "C Products, job mix & pricing",
   "name": "Power banks, memory cards, OTG, holders",
   "value": "Margin 15–40% (Summer and travel)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C31",
   "cat": "C Products, job mix & pricing",
   "name": "Share of repair customers who also buy an accessory",
   "value": "Estimate 30–50% (tempered glass after a screen job is near-standard)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C32",
   "cat": "C Products, job mix & pricing",
   "name": "Accessories as a share of total revenue",
   "value": "Estimate 30–50% (Mall kiosks higher)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C33",
   "cat": "C Products, job mix & pricing",
   "name": "Screen + glass + cover bundle discount",
   "value": "₹50–150 off",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C34",
   "cat": "C Products, job mix & pricing",
   "name": "Accessory SKUs held",
   "value": "Estimate 300–2,000 (model-specific glass and covers)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D01",
   "cat": "D Inputs & supply chain",
   "name": "Grade fitted: original / OEM-grade / high copy / low copy",
   "value": "Categorical",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D02",
   "cat": "D Inputs & supply chain",
   "name": "Copy part cost as a share of original",
   "value": "Low copy about 25–40%; high copy/incell about 40–60%; OEM pull about 70–90% (Model age)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D03",
   "cat": "D Inputs & supply chain",
   "name": "90-day failure/return rate by grade",
   "value": "Original about 1–3%; OEM about 3–6%; high copy about 5–10%; low copy about 10–20% (Heat, handling)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D04",
   "cat": "D Inputs & supply chain",
   "name": "Travel time to the wholesale market",
   "value": "0.5 h (in a metro cluster) to 1–2 days (tier 3, via courier or bus parcel) (Tier)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D05",
   "cat": "D Inputs & supply chain",
   "name": "Wholesaler credit to the shop",
   "value": "Estimate cash for new shops; 7–30 days for regulars (Relationship)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D06",
   "cat": "D Inputs & supply chain",
   "name": "Monthly part price swing",
   "value": "Estimate ±5–15% (forex, China supply, new-model launches) (INR/USD, tariffs)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D07",
   "cat": "D Inputs & supply chain",
   "name": "Parts for discontinued models lose value",
   "value": "Estimate 20–40% value loss a year (Fast model churn)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D08",
   "cat": "D Inputs & supply chain",
   "name": "Model-specific covers and glass left unsold",
   "value": "Estimate 10–20% of SKUs a year",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D09",
   "cat": "D Inputs & supply chain",
   "name": "Parts dead on arrival from the supplier",
   "value": "Estimate 2–8% on copies (Supplier quality)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D10",
   "cat": "D Inputs & supply chain",
   "name": "Glue (B7000/T7000), solder, flux, IPA, adhesive strips",
   "value": "Estimate ₹1.5k–4k a month (Volume)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D11",
   "cat": "D Inputs & supply chain",
   "name": "Availability of genuine parts to independents",
   "value": "Low; brands restrict to authorised centres. The Right to Repair portal lists 23 mobile/electronics firms (Policy changes)",
   "role": "HV",
   "source": "https://deccanherald.com/india/india-plans-repairability-index-for-mobile-electronics-to-tackle-e-waste-3168965",
   "estimate": false
  },
  {
   "id": "D12",
   "cat": "D Inputs & supply chain",
   "name": "Customs/BIS changes on displays and batteries",
   "value": "Event (Budget day (Feb))",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E01",
   "cat": "E Operations & capacity",
   "name": "Hours open per day",
   "value": "Estimate 10–12 h (10:00–21:00 or 22:00) (Weekly market holiday (closure day))",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E02",
   "cat": "E Operations & capacity",
   "name": "Market weekly closure",
   "value": "1 day (e.g. Monday in many Delhi markets) (City-specific)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E03",
   "cat": "E Operations & capacity",
   "name": "Jobs per technician per day",
   "value": "5–8 (mix). Estimate up to 10–15 for simple jobs (Skill, parts on hand)",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "E04",
   "cat": "E Operations & capacity",
   "name": "Screen swap time",
   "value": "Estimate 30–60 min (glue jobs need 1–4 h cure, or same day) (Model)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E05",
   "cat": "E Operations & capacity",
   "name": "Battery swap",
   "value": "Estimate 15–40 min",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E06",
   "cat": "E Operations & capacity",
   "name": "Flash/unlock",
   "value": "Estimate 20–90 min (mostly unattended)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E07",
   "cat": "E Operations & capacity",
   "name": "Board-level repair",
   "value": "Estimate 2 h to 3 days",
   "role": "HV",
   "source": "https://lbb.in/pune/places-repair-phone-within-24-hours/",
   "estimate": true
  },
  {
   "id": "E08",
   "cat": "E Operations & capacity",
   "name": "Share completed same day",
   "value": "Estimate 60–80% when the part is in stock (Stock depth)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E09",
   "cat": "E Operations & capacity",
   "name": "Extra days when a part must be ordered",
   "value": "0.5–1 day (metro cluster) to 2–5 days (tier 3) (D04)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E10",
   "cat": "E Operations & capacity",
   "name": "Phones left uncollected",
   "value": "Estimate 1–3% of jobs (Low-value phones)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E11",
   "cat": "E Operations & capacity",
   "name": "Workstations",
   "value": "1–3",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E12",
   "cat": "E Operations & capacity",
   "name": "Rework station or laminator failure",
   "value": "Estimate 1–2 a year",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E13",
   "cat": "E Operations & capacity",
   "name": "Offer pickup or doorstep repair",
   "value": "Optional (Tier 1)",
   "role": "PD",
   "source": "https://www.voicendata.com/cashify-launches-screenpro-mumbai-offering-doorstep-phone-screen-repair",
   "estimate": true
  },
  {
   "id": "F01",
   "cat": "F Labour",
   "name": "Junior technician wage",
   "value": "₹8k–15k a month (Tier 3 low end)",
   "role": "PD",
   "source": "https://www.apna.co/jobs/mobile_technician-jobs",
   "estimate": false
  },
  {
   "id": "F02",
   "cat": "F Labour",
   "name": "Experienced / chip-level technician",
   "value": "₹15k–40k a month (Tier 1 and iPhone skill high end)",
   "role": "PD",
   "source": "https://www.apna.co/jobs/mobile_technician-jobs",
   "estimate": false
  },
  {
   "id": "F03",
   "cat": "F Labour",
   "name": "Counter/sales boy for accessories and glass fitting",
   "value": "Estimate ₹7k–12k a month (Tier)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F04",
   "cat": "F Labour",
   "name": "Skill tier 1–3 (swap / board / iPhone and micro-soldering)",
   "value": "— (Training)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F05",
   "cat": "F Labour",
   "name": "Course fee",
   "value": "₹1k–37k; 1–3 months",
   "role": "PD",
   "source": "https://www.careers360.com/courses/mobile-repairing-course",
   "estimate": false
  },
  {
   "id": "F06",
   "cat": "F Labour",
   "name": "Annual technician turnover",
   "value": "Estimate 30–60% (Senior techs leave to open their own shops)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F07",
   "cat": "F Labour",
   "name": "Per-job incentive",
   "value": "Estimate 5–15% of labour charge",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F08",
   "cat": "F Labour",
   "name": "Owner works the bench",
   "value": "Default in most shops",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": false
  },
  {
   "id": "F09",
   "cat": "F Labour",
   "name": "Damage caused during repair (torn flex, broken frame)",
   "value": "Estimate 1–5% of jobs (lower for skilled) (Skill)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F10",
   "cat": "F Labour",
   "name": "Staff leave around Diwali/Eid/Chhath (migrant staff)",
   "value": "Estimate 3–10 days (Region)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F11",
   "cat": "F Labour",
   "name": "Risk of a technician swapping out good parts or doing side jobs",
   "value": "Low-probability event",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G01",
   "cat": "G Demand drivers",
   "name": "Local phone base growth",
   "value": "Flat to low growth (shipments +0.5% in 2025; −10% in Q2 2026)",
   "role": "HV",
   "source": "https://www.idc.com/resource-center/press-releases/india-smartphone-market-2025-2026/",
   "estimate": false
  },
  {
   "id": "G02",
   "cat": "G Demand drivers",
   "name": "Months before upgrade",
   "value": "About 36 months (up from 24) (Premium longer)",
   "role": "HV",
   "source": "https://www.analyticsinsight.net/amp/story/phones/broken-screens-are-changing-how-indians-upgrade-their-smartphones",
   "estimate": false
  },
  {
   "id": "G03",
   "cat": "G Demand drivers",
   "name": "Annual share of users who drop their phone",
   "value": "87% (Young users higher)",
   "role": "HV",
   "source": "https://www.analyticsinsight.net/amp/story/phones/broken-screens-are-changing-how-indians-upgrade-their-smartphones",
   "estimate": false
  },
  {
   "id": "G04",
   "cat": "G Demand drivers",
   "name": "Drops needing pro repair or replacement",
   "value": "About 20%",
   "role": "HV",
   "source": "https://www.analyticsinsight.net/amp/story/phones/broken-screens-are-changing-how-indians-upgrade-their-smartphones",
   "estimate": false
  },
  {
   "id": "G05",
   "cat": "G Demand drivers",
   "name": "Water-damage jobs in Jun–Sep",
   "value": "Estimate 2–4x baseline water jobs; total jobs +10–25% (Strongest in Mumbai, Kerala, Konkan, NE, Kolkata; weak in Rajasthan)",
   "role": "HV",
   "source": "https://vivonewsroom.in/monsoon-proof-your-vivo-phones-your-smart-guide-to-phone-care-with-vivo-monsoon-service-care-2026/",
   "estimate": true
  },
  {
   "id": "G06",
   "cat": "G Demand drivers",
   "name": "Very heavy rain or waterlogging day",
   "value": "Event (Monsoon)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G07",
   "cat": "G Demand drivers",
   "name": "Urban flood",
   "value": "Rare (about 1 in 3–5 years per city) (Mumbai, Chennai, Bengaluru, Kerala)",
   "role": "RE",
   "source": "https://vivonewsroom.in/monsoon-proof-your-vivo-phones-your-smart-guide-to-phone-care-with-vivo-monsoon-service-care-2026/",
   "estimate": true
  },
  {
   "id": "G08",
   "cat": "G Demand drivers",
   "name": "Navratri–Diwali phone-buying peak (Sep–Nov), Big Billion / Great Indian sales",
   "value": "— (Nationwide)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G09",
   "cat": "G Demand drivers",
   "name": "Major launches (iPhone in Sep, Samsung in Jan/Feb, budget launches monthly)",
   "value": "—",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G10",
   "cat": "G Demand drivers",
   "name": "Apr–Jun heat",
   "value": "— (North and central India)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G11",
   "cat": "G Demand drivers",
   "name": "Weekly pattern",
   "value": "Estimate Sun/Sat about 1.3x, Mon–Thu about 0.9x (Market closure day = 0)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G12",
   "cat": "G Demand drivers",
   "name": "Hourly pattern",
   "value": "Estimate peaks 11:00–13:00 and 18:00–21:00 (Office areas: lunch and evening)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G13",
   "cat": "G Demand drivers",
   "name": "Month-start effect",
   "value": "Estimate 1st–10th of the month +10–20% on discretionary repairs and accessories (Salaried areas)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G14",
   "cat": "G Demand drivers",
   "name": "Student cycles",
   "value": "— (College areas)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G15",
   "cat": "G Demand drivers",
   "name": "Nov–Feb weddings",
   "value": "— (North India)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G16",
   "cat": "G Demand drivers",
   "name": "Rising share of premium phones",
   "value": "Super-premium +72% YoY (Q2 2026); ASP about ₹24k (Tier 1)",
   "role": "HV",
   "source": "https://www.idc.com/resource-center/press-releases/india-smartphone-market-2025-2026/",
   "estimate": false
  },
  {
   "id": "G17",
   "cat": "G Demand drivers",
   "name": "Tougher glass (Gorilla, Ceramic Shield)",
   "value": "—",
   "role": "HV",
   "source": "https://www.analyticsinsight.net/amp/story/phones/broken-screens-are-changing-how-indians-upgrade-their-smartphones",
   "estimate": true
  },
  {
   "id": "H01",
   "cat": "H Customer behaviour",
   "name": "Average repair bill",
   "value": "Estimate ₹800–1,500 (tier 2/3), ₹1,500–3,000 (tier 1) (Phone mix)",
   "role": "HV",
   "source": "https://www.analyticsinsight.net/amp/story/phones/broken-screens-are-changing-how-indians-upgrade-their-smartphones",
   "estimate": true
  },
  {
   "id": "H02",
   "cat": "H Customer behaviour",
   "name": "Average accessory bill",
   "value": "Estimate ₹150–400",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H03",
   "cat": "H Customer behaviour",
   "name": "Discount conceded on haggling",
   "value": "Estimate 5–15% (Tier 3 and markets higher)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H04",
   "cat": "H Customer behaviour",
   "name": "Share of payments by UPI",
   "value": "Estimate 60–85% (urban), 40–60% (tier 3) (Tier, age)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H05",
   "cat": "H Customer behaviour",
   "name": "Repairs on credit for regulars",
   "value": "Estimate 0–5% of revenue (Tier 3 and neighbourhood shops)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H06",
   "cat": "H Customer behaviour",
   "name": "Credit never repaid",
   "value": "Estimate 10–25% of udhaar",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H07",
   "cat": "H Customer behaviour",
   "name": "Customers returning within 12 months (repair or accessory)",
   "value": "Estimate 25–40% (Neighbourhood shops higher)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H08",
   "cat": "H Customer behaviour",
   "name": "New customers by word of mouth",
   "value": "Estimate 30–50% of new",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H09",
   "cat": "H Customer behaviour",
   "name": "Warranty customers expect",
   "value": "0 days (low-copy parts) to 1–6 months; organised players 6 months",
   "role": "PD",
   "source": "https://www.voicendata.com/cashify-launches-screenpro-mumbai-offering-doorstep-phone-screen-repair",
   "estimate": true
  },
  {
   "id": "H10",
   "cat": "H Customer behaviour",
   "name": "Jobs returning under warranty",
   "value": "Estimate 3–10% (depends on D03 and F09) (Part grade)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H11",
   "cat": "H Customer behaviour",
   "name": "Reluctance to hand over an unlocked phone",
   "value": "— (Rising)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H12",
   "cat": "H Customer behaviour",
   "name": "Share who compare 2+ shops",
   "value": "Estimate 40–70% in clusters (Cluster density)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H13",
   "cat": "H Customer behaviour",
   "name": "Share who default to the authorised centre (in warranty, premium)",
   "value": "Estimate 20–40% of premium owners (Warranty status)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I01",
   "cat": "I Competition & market",
   "name": "Brand service centre within 3 km",
   "value": "Most tier 1/2 cities; sparse in tier 3 (Tier)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I02",
   "cat": "I Competition & market",
   "name": "ASC price relative to local",
   "value": "About 1.4–2.5x (iPhone highest)",
   "role": "HV",
   "source": "https://www.cashify.in/how-to-get-xiaomi-redmi-note-7s-screen-replaced",
   "estimate": false
  },
  {
   "id": "I03",
   "cat": "I Competition & market",
   "name": "Brand monsoon or free-labour camps",
   "value": "About 1–3 a year (Monsoon)",
   "role": "RE",
   "source": "https://vivonewsroom.in/monsoon-proof-your-vivo-phones-your-smart-guide-to-phone-care-with-vivo-monsoon-service-care-2026/",
   "estimate": false
  },
  {
   "id": "I04",
   "cat": "I Competition & market",
   "name": "Cashify / Yaantra / Phixman store or doorstep service enters the area",
   "value": "Event (Tier 1 first)",
   "role": "RE",
   "source": "https://www.voicendata.com/cashify-launches-screenpro-mumbai-offering-doorstep-phone-screen-repair",
   "estimate": true
  },
  {
   "id": "I05",
   "cat": "I Competition & market",
   "name": "Doorstep repair availability",
   "value": "Tier 1: yes; tier 3: rare",
   "role": "HV",
   "source": "https://www.voicendata.com/cashify-launches-screenpro-mumbai-offering-doorstep-phone-screen-repair",
   "estimate": false
  },
  {
   "id": "I06",
   "cat": "I Competition & market",
   "name": "Amazon/Flipkart/quick-commerce accessory prices",
   "value": "Branded accessories online often 10–30% below MRP (Tier 1 and quick commerce highest)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I07",
   "cat": "I Competition & market",
   "name": "10-minute delivery of chargers and cables (Blinkit, Zepto, Instamart)",
   "value": "Metro (Tier 1)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I08",
   "cat": "I Competition & market",
   "name": "New local repair counters a year nearby",
   "value": "Estimate 1–3 a year in an active cluster (Low barrier (₹30k–60k))",
   "role": "RE",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "I09",
   "cat": "I Competition & market",
   "name": "Neighbour undercuts screen prices",
   "value": "Event (Clusters)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I10",
   "cat": "I Competition & market",
   "name": "Onsitego / brand care / bank and EMI plans covering damage",
   "value": "Growing (Premium buyers)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I11",
   "cat": "I Competition & market",
   "name": "Refurbished phone sales and buyback",
   "value": "Fast growing",
   "role": "HV",
   "source": "Counterpoint 2025",
   "estimate": false
  },
  {
   "id": "J01",
   "cat": "J Regulation & compliance",
   "name": "Shops & Establishments registration",
   "value": "Part of ₹1k–3k registrations (State rules differ)",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": false
  },
  {
   "id": "J02",
   "cat": "J Regulation & compliance",
   "name": "Municipal trade licence",
   "value": "Estimate ₹500–5k a year (City)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "J03",
   "cat": "J Regulation & compliance",
   "name": "Udyam MSME registration",
   "value": "Free",
   "role": "PD",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": false
  },
  {
   "id": "J04",
   "cat": "J Regulation & compliance",
   "name": "GST registration threshold",
   "value": "Services ₹20L (₹10L special-category states); goods ₹40L (Northeast and hill states lower)",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": false
  },
  {
   "id": "J05",
   "cat": "J Regulation & compliance",
   "name": "GST on repair and parts and most accessories",
   "value": "18% (Unchanged by GST 2.0)",
   "role": "HV",
   "source": "https://www.motilaloswal.com/personal-finance/tax/gst-rate-on-mobile-phones-accessories-in-india-2025-26",
   "estimate": false
  },
  {
   "id": "J06",
   "cat": "J Regulation & compliance",
   "name": "Composition scheme option (goods traders 1%; services 6% scheme up to ₹50L)",
   "value": "Optional",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "J07",
   "cat": "J Regulation & compliance",
   "name": "Share of sales unbilled or cash",
   "value": "Estimate 30–70% at small shops (Tier 3 higher)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "J08",
   "cat": "J Regulation & compliance",
   "name": "CPCB registration if acting as a refurbisher",
   "value": "Required for refurbishers; unclear for pure repairers",
   "role": "HV",
   "source": "https://www.icsi.edu/media/webmodules/CSJ/September_2025/Articles_CS_Rajiv_Malik_20.pdf",
   "estimate": false
  },
  {
   "id": "J09",
   "cat": "J Regulation & compliance",
   "name": "Broken screens, swollen batteries to an authorised recycler",
   "value": "Estimate ₹0–500 a month (or kabadiwala informally)",
   "role": "HV",
   "source": "https://www.icsi.edu/media/webmodules/CSJ/September_2025/Articles_CS_Rajiv_Malik_20.pdf",
   "estimate": true
  },
  {
   "id": "J10",
   "cat": "J Regulation & compliance",
   "name": "Repairability Index or right-to-repair parts access becomes mandatory",
   "value": "Event (probability rising) (National)",
   "role": "RE",
   "source": "https://www.businesstoday.in/amp/technology/news/story/govt-to-introduce-a-repairability-index-for-smartphones-and-tablets-474723-2025-05-05",
   "estimate": false
  },
  {
   "id": "J11",
   "cat": "J Regulation & compliance",
   "name": "Municipal, labour or GST inspection",
   "value": "Estimate 0–2 a year (City)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "J12",
   "cat": "J Regulation & compliance",
   "name": "Duty to check IMEI and avoid buying or repairing stolen phones (CEIR portal)",
   "value": "— (Police drives)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "J13",
   "cat": "J Regulation & compliance",
   "name": "Customer files a consumer-forum or police complaint",
   "value": "Rare",
   "role": "RE",
   "source": "https://deccanherald.com/india/india-plans-repairability-index-for-mobile-electronics-to-tackle-e-waste-3168965",
   "estimate": false
  },
  {
   "id": "K01",
   "cat": "K Marketing & reputation",
   "name": "Google Maps rating and review count",
   "value": "3.5–4.8 stars",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K02",
   "cat": "K Marketing & reputation",
   "name": "Reviews collected per month",
   "value": "Estimate 2–20 (Asking customers)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K03",
   "cat": "K Marketing & reputation",
   "name": "Pamphlets, Justdial/Google ads, Instagram",
   "value": "Estimate ₹0–5k a month (Tier 1 higher)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K04",
   "cat": "K Marketing & reputation",
   "name": "Paid directory listing",
   "value": "Estimate ₹10k–30k a year",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K05",
   "cat": "K Marketing & reputation",
   "name": "Status updates and pickup notification",
   "value": "Low cost",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K06",
   "cat": "K Marketing & reputation",
   "name": "Warranty days offered",
   "value": "0 / 30 / 90 / 180",
   "role": "PD",
   "source": "https://www.voicendata.com/cashify-launches-screenpro-mumbai-offering-doorstep-phone-screen-repair",
   "estimate": false
  },
  {
   "id": "K07",
   "cat": "K Marketing & reputation",
   "name": "Repair in front of the customer, old part returned",
   "value": "Boolean",
   "role": "PD",
   "source": "https://techenclave.com/t/xiaomi-india-battery-replacement-service-feedback/256686",
   "estimate": true
  },
  {
   "id": "K08",
   "cat": "K Marketing & reputation",
   "name": "Viral bad review or complaint",
   "value": "Event",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K09",
   "cat": "K Marketing & reputation",
   "name": "Become a brand-authorised or Cashify/Yaantra partner",
   "value": "Option",
   "role": "PD",
   "source": "https://www.dailypioneer.com/2019/business/yaantra-to-expand-presence-to-800-cities-in-3-years.html",
   "estimate": false
  },
  {
   "id": "L01",
   "cat": "L Risks & shocks",
   "name": "Shop break-in (customer phones, stock)",
   "value": "Estimate 1–3% a year (Area)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L02",
   "cat": "L Risks & shocks",
   "name": "Police seize a stolen phone found in for repair",
   "value": "Rare",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L03",
   "cat": "L Risks & shocks",
   "name": "Swollen lithium battery fire at the bench",
   "value": "Rare (<0.5% a year) (Summer)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L04",
   "cat": "L Risks & shocks",
   "name": "Shop floods in extreme rain",
   "value": "Rare (Low-lying metro markets)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L05",
   "cat": "L Risks & shocks",
   "name": "Customer claims damage or a data or part swap",
   "value": "Estimate 1–2% of jobs",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L06",
   "cat": "L Risks & shocks",
   "name": "Raid on counterfeit branded accessories (trademark)",
   "value": "Rare (Markets like Gaffar)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L07",
   "cat": "L Risks & shocks",
   "name": "China/customs disruption",
   "value": "Rare",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L08",
   "cat": "L Risks & shocks",
   "name": "Senior technician quits with customers",
   "value": "See F06",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L09",
   "cat": "L Risks & shocks",
   "name": "Market closure (bandh, curfew, local unrest)",
   "value": "Estimate 1–5 days a year (Region)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L10",
   "cat": "L Risks & shocks",
   "name": "Lease renewal increase",
   "value": "Estimate 5–10% a year (or forced move) (Tier 1 higher)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L11",
   "cat": "L Risks & shocks",
   "name": "Counterfeit notes or a short cash drawer",
   "value": "Small (Cash-heavy shops)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "M01",
   "cat": "M Financing",
   "name": "Own savings",
   "value": "Covers most of a ₹30k–60k setup",
   "role": "PD",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": false
  },
  {
   "id": "M02",
   "cat": "M Financing",
   "name": "Gold loan",
   "value": "LTV 75–85%; estimate 9–18% a year interest",
   "role": "PD",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "M03",
   "cat": "M Financing",
   "name": "PMMY Shishu (up to ₹50k), Kishore (₹50k–5L)",
   "value": "Estimate 9–12% a year (Bank appetite)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "M04",
   "cat": "M Financing",
   "name": "Moneylender or family",
   "value": "Estimate 24–60% a year (informal) (Tier 3)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "M05",
   "cat": "M Financing",
   "name": "Wholesaler credit",
   "value": "See D05",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "M06",
   "cat": "M Financing",
   "name": "Fintech or PhonePe/Paytm merchant loans based on UPI flows",
   "value": "Estimate ₹10k–5L at 18–30% (Needs a UPI history)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "M07",
   "cat": "M Financing",
   "name": "Cash tied in parts and accessories",
   "value": "Estimate 20–45 days of COGS (Stock depth)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "M08",
   "cat": "M Financing",
   "name": "EMI on equipment (rework, laminator)",
   "value": "Estimate 6–12 months",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "N01",
   "cat": "N Unit economics benchmarks",
   "name": "Small tier-2/3 counter revenue",
   "value": "₹15k–35k (labour-only basis, per IIFL). Estimate ₹60k–1.5L including parts and accessories",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "N02",
   "cat": "N Unit economics benchmarks",
   "name": "Tier-1 market shop with 2 technicians and accessories",
   "value": "Estimate ₹3–8 lakh",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "N03",
   "cat": "N Unit economics benchmarks",
   "name": "Multi-branch operator",
   "value": "About ₹60k a day (about ₹15–18L a month)",
   "role": "HV",
   "source": "https://www.smergers.com/business/profitable-household-electronics-repair-business-for-sale-in-bengaluru-india/yojat/",
   "estimate": false
  },
  {
   "id": "N04",
   "cat": "N Unit economics benchmarks",
   "name": "Repair gross margin after parts",
   "value": "Estimate 45–65% (budget copy parts), 25–40% (premium OLED) (Part grade)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "N05",
   "cat": "N Unit economics benchmarks",
   "name": "Blended accessories margin",
   "value": "Estimate 45–65% (unbranded-heavy), 20–35% (branded-heavy) (Mix)",
   "role": "HV",
   "source": "C23–C29",
   "estimate": true
  },
  {
   "id": "N06",
   "cat": "N Unit economics benchmarks",
   "name": "Whole-shop gross margin",
   "value": "Estimate 45–60%",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "N07",
   "cat": "N Unit economics benchmarks",
   "name": "Rent, wages, power, internet, misc",
   "value": "Tier 3 solo: ₹6k–15k. Tier 1 with 2 staff: estimate ₹60k–1.5L",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "N08",
   "cat": "N Unit economics benchmarks",
   "name": "Commercial electricity",
   "value": "Estimate ₹1.5k–5k a month (AC usage, summer)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "N09",
   "cat": "N Unit economics benchmarks",
   "name": "Owner's take-home, solo",
   "value": "₹10k–25k a month (year one) (Rising with reputation)",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": false
  },
  {
   "id": "N10",
   "cat": "N Unit economics benchmarks",
   "name": "Tier-1 shop owner's take-home",
   "value": "Estimate ₹40k–1.5L a month",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "N11",
   "cat": "N Unit economics benchmarks",
   "name": "Net margin on revenue",
   "value": "Estimate 15–30%",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "N12",
   "cat": "N Unit economics benchmarks",
   "name": "Jobs a day to break even",
   "value": "Tier 3 solo: about 2–3. Tier 1: about 8–12",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "N13",
   "cat": "N Unit economics benchmarks",
   "name": "Capital payback",
   "value": "Estimate 3–9 months (solo); 12–24 (tier-1 showroom)",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": true
  },
  {
   "id": "N14",
   "cat": "N Unit economics benchmarks",
   "name": "Jobs per simulated week (1 round)",
   "value": "Solo 30–50; 2-tech shop 90–150",
   "role": "HV",
   "source": "https://www.iifl.com/blogs/gold-loan/how-to-start-a-mobile-repair-shop-business-in-madhya-pradesh",
   "estimate": false
  }
 ],
 "note": "Researched estimates as of late 2026 from public sources; rows with estimate=true have no direct source. For learning, not financial advice."
}