{
 "business": "tailoring shop or boutique",
 "url": "https://bizgame.app/tailoring-boutique-business/",
 "simulator": "https://bizgame.app/play/case/tailoring",
 "updated": "2026-10-25",
 "setupCostByFormat": [
  {
   "format": "Home-based tailor",
   "setupCostINR": 40000,
   "suggestedBudgetINR": 50000
  },
  {
   "format": "Ladies tailor shop",
   "setupCostINR": 225000,
   "suggestedBudgetINR": 245000
  },
  {
   "format": "Boutique",
   "setupCostINR": 500000,
   "suggestedBudgetINR": 544000
  },
  {
   "format": "Designer studio with embroidery unit",
   "setupCostINR": 1800000,
   "suggestedBudgetINR": 1872000
  }
 ],
 "monthlyNetProfitINR": {
  "metro": [
   26000,
   86500
  ],
  "tier2": [
   15000,
   43500
  ],
  "smallTown": [
   13000,
   34500
  ]
 },
 "licences": [
  "Shop & Establishment registration",
  "municipal trade licence (₹500–5,000/year)",
  "Udyam (MSME) registration, free",
  "GST registration above ₹20 lakh (services; tailoring 5% from 22 Sep 2025)",
  "written wage records for karigars under state minimum wages"
 ],
 "risks": [
  "late deliveries in the festival and wedding rush",
  "karigars poached or going home before Diwali and Eid",
  "ready-made and stretch blouses eating plain stitching",
  "cutting mistakes on a customer's costly fabric"
 ],
 "factors": [
  {
   "id": "A01",
   "cat": "A Setup & capital",
   "name": "Domestic sewing machine",
   "value": "₹12,500–20,000 (top domestic ~₹41k) (varies: Brand, features)",
   "role": "PD",
   "source": "Smartprix (2024)",
   "estimate": false
  },
  {
   "id": "A02",
   "cat": "A Setup & capital",
   "name": "Manual silai machine (treadle)",
   "value": "₹6,000–12,000 (varies: Rural T3 common)",
   "role": "PD",
   "source": "Est.: below electric domestic models; typical Usha/Singer manual retail",
   "estimate": true
  },
  {
   "id": "A03",
   "cat": "A Setup & capital",
   "name": "Industrial single-needle lockstitch",
   "value": "₹19,000–20,000 basic; ₹43,000–50,000 direct-drive with trimmer (varies: Brand, servo motor)",
   "role": "PD",
   "source": "IndiaMART; ExportersIndia",
   "estimate": false
  },
  {
   "id": "A04",
   "cat": "A Setup & capital",
   "name": "Overlock / interlock machine",
   "value": "₹12,000–30,000 (varies: Thread count (3/4/5))",
   "role": "PD",
   "source": "Est.: typical IndiaMART overlock range",
   "estimate": true
  },
  {
   "id": "A05",
   "cat": "A Setup & capital",
   "name": "Pico/falls machine",
   "value": "₹8,000–15,000",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "A06",
   "cat": "A Setup & capital",
   "name": "Computerised embroidery machine (single head)",
   "value": "₹0.8–3.4 lakh (varies: Brand, heads, frame)",
   "role": "PD",
   "source": "Bajaj Finserv; IndiaMART",
   "estimate": false
  },
  {
   "id": "A07",
   "cat": "A Setup & capital",
   "name": "Computerised aari/sequin machine",
   "value": "₹3.8–6.4 lakh (varies: South India listings)",
   "role": "PD",
   "source": "IndiaMART aari",
   "estimate": false
  },
  {
   "id": "A08",
   "cat": "A Setup & capital",
   "name": "Hand aari/maggam frame",
   "value": "₹1,500–5,000 (varies: South (maggam), North (zardozi))",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "A09",
   "cat": "A Setup & capital",
   "name": "Cutting table, iron, steam press",
   "value": "₹10,000–30,000",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "A10",
   "cat": "A Setup & capital",
   "name": "Boutique interior",
   "value": "₹1.5–5 lakh (varies: T1 at the high end)",
   "role": "PD",
   "source": "Finline",
   "estimate": false
  },
  {
   "id": "A11",
   "cat": "A Setup & capital",
   "name": "Opening ready-garment and fabric inventory",
   "value": "₹0.5–5 lakh (mid boutique ₹2–5 lakh) (varies: Format)",
   "role": "PD",
   "source": "Finline",
   "estimate": false
  },
  {
   "id": "A12",
   "cat": "A Setup & capital",
   "name": "Shop rent deposit",
   "value": "3–10 months' rent (varies: T1 metros ~6–10 months)",
   "role": "HV",
   "source": "Est.: common commercial practice",
   "estimate": true
  },
  {
   "id": "A13",
   "cat": "A Setup & capital",
   "name": "Total setup, small shop",
   "value": "₹1.5–5 lakh",
   "role": "HV",
   "source": "RegisterKaro",
   "estimate": false
  },
  {
   "id": "B01",
   "cat": "B Location & footfall",
   "name": "Monthly rent, small shop (100–200 sq ft)",
   "value": "T1 ₹20k–50k; T2 ₹8k–20k; T3 ₹3k–8k (varies: Market street vs lane)",
   "role": "PD",
   "source": "Est.: typical local market rents",
   "estimate": true
  },
  {
   "id": "B02",
   "cat": "B Location & footfall",
   "name": "Location type",
   "value": "Residential lane suits a ladies tailor (trust, proximity)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B03",
   "cat": "B Location & footfall",
   "name": "Proximity to saree/fabric stores",
   "value": "Saree stores route blouse work, as at Reliance Avantika",
   "role": "PD",
   "source": "ThePrint",
   "estimate": false
  },
  {
   "id": "B04",
   "cat": "B Location & footfall",
   "name": "Catchment households",
   "value": "2,000–10,000 households (varies: Density)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B05",
   "cat": "B Location & footfall",
   "name": "Walk-ins per day",
   "value": "5–25 (varies: Season ×2–3 in Oct–Nov)",
   "role": "HV",
   "source": "Est.: implied by order volumes in N",
   "estimate": true
  },
  {
   "id": "B06",
   "cat": "B Location & footfall",
   "name": "Home-based visibility",
   "value": "Word of mouth only",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B07",
   "cat": "B Location & footfall",
   "name": "Parking / two-wheeler access",
   "value": "– (varies: T1 high impact)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B08",
   "cat": "B Location & footfall",
   "name": "Trial room privacy",
   "value": "Required (varies: Conservative regions more important)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C01",
   "cat": "C Products/services & pricing",
   "name": "Simple blouse stitching",
   "value": "T3 ₹200–350; T2 ₹300–500; T1 ₹600–1,000+ (varies: City tier, boutique brand)",
   "role": "PD",
   "source": "IndiaMART; Barkha; Binks",
   "estimate": false
  },
  {
   "id": "C02",
   "cat": "C Products/services & pricing",
   "name": "Designer blouse",
   "value": "₹750–3,000 (varies: Wedding season)",
   "role": "PD",
   "source": "Barkha; LBB",
   "estimate": false
  },
  {
   "id": "C03",
   "cat": "C Products/services & pricing",
   "name": "Padding add-on",
   "value": "+₹150",
   "role": "PD",
   "source": "Binks",
   "estimate": false
  },
  {
   "id": "C04",
   "cat": "C Products/services & pricing",
   "name": "Lining add-on",
   "value": "+₹50–150",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C05",
   "cat": "C Products/services & pricing",
   "name": "Salwar suit (basic)",
   "value": "₹350–400 (T2/T3); ₹600–1,200 (T1) (varies: Tier)",
   "role": "PD",
   "source": "IndiaMART; LBB",
   "estimate": false
  },
  {
   "id": "C06",
   "cat": "C Products/services & pricing",
   "name": "Anarkali / heavy suit",
   "value": "₹450–1,500",
   "role": "PD",
   "source": "LBB",
   "estimate": false
  },
  {
   "id": "C07",
   "cat": "C Products/services & pricing",
   "name": "Lehenga-choli stitching",
   "value": "₹1,200 (budget) – ₹3,500+ (designer); bridal ₹5,000+ (varies: Wedding season)",
   "role": "PD",
   "source": "LBB; IndiaMART",
   "estimate": false
  },
  {
   "id": "C08",
   "cat": "C Products/services & pricing",
   "name": "Western dress / gown",
   "value": "₹500–2,000 (varies: Urban)",
   "role": "PD",
   "source": "IndiaMART",
   "estimate": false
  },
  {
   "id": "C09",
   "cat": "C Products/services & pricing",
   "name": "Alterations",
   "value": "₹50–300/job (varies: Online-return driven)",
   "role": "PD",
   "source": "Est.: small jobs priced well below a blouse; demand evidence in OfficeChai",
   "estimate": true
  },
  {
   "id": "C10",
   "cat": "C Products/services & pricing",
   "name": "Saree fall-pico",
   "value": "₹50–150",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C11",
   "cat": "C Products/services & pricing",
   "name": "Men's shirt stitching",
   "value": "₹190–500 (varies: Tier)",
   "role": "PD",
   "source": "IndiaMART Jaipur",
   "estimate": false
  },
  {
   "id": "C12",
   "cat": "C Products/services & pricing",
   "name": "Men's trouser",
   "value": "₹125–450",
   "role": "PD",
   "source": "IndiaMART Solapur",
   "estimate": false
  },
  {
   "id": "C13",
   "cat": "C Products/services & pricing",
   "name": "Men's suit 2-piece",
   "value": "₹2,500–5,000 basic; ₹5k–10k mid; ₹10k–25k+ premium (varies: Metro higher)",
   "role": "PD",
   "source": "Mafatlal",
   "estimate": false
  },
  {
   "id": "C14",
   "cat": "C Products/services & pricing",
   "name": "Safari suit / sherwani",
   "value": "Safari ~₹2,499; sherwani ₹3,000–10,000",
   "role": "PD",
   "source": "IndiaMART Pune; sherwani Est.",
   "estimate": true
  },
  {
   "id": "C15",
   "cat": "C Products/services & pricing",
   "name": "Express / urgent surcharge",
   "value": "+25–100% (varies: Festival peak)",
   "role": "PD",
   "source": "Est.: common practice; customers want delivery \"in a day or two\" (Gulf News)",
   "estimate": true
  },
  {
   "id": "C16",
   "cat": "C Products/services & pricing",
   "name": "Machine embroidery charge",
   "value": "₹300–1,500 (varies: Stitch count)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C17",
   "cat": "C Products/services & pricing",
   "name": "Ready-garment margin",
   "value": "30–45% gross (varies: Brand vs unbranded)",
   "role": "PD",
   "source": "Finline",
   "estimate": false
  },
  {
   "id": "C18",
   "cat": "C Products/services & pricing",
   "name": "Fabric / dress-material margin",
   "value": "20–40% gross (varies: Wholesale source (Surat))",
   "role": "PD",
   "source": "Est.: below ready-wear gross margin; Surat wholesale sourcing",
   "estimate": true
  },
  {
   "id": "C19",
   "cat": "C Products/services & pricing",
   "name": "Price sensitivity",
   "value": "High in T3 (±₹50 moves customers); low for bridal (varies: Tier, occasion)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C20",
   "cat": "C Products/services & pricing",
   "name": "Advance payment",
   "value": "30–50% (or full for bridal)",
   "role": "PD",
   "source": "Est.; e.g. a ₹4,395 advance in LawTrend",
   "estimate": true
  },
  {
   "id": "D01",
   "cat": "D Inputs & supply chain",
   "name": "Thread, needles, chalk",
   "value": "₹5–15 per garment",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D02",
   "cat": "D Inputs & supply chain",
   "name": "Lining cloth",
   "value": "₹30–80 per 0.8–1 m (varies: Cotton vs satin)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D03",
   "cat": "D Inputs & supply chain",
   "name": "Trims: hooks, zips, latkans, lace, piping",
   "value": "₹20–300 per garment (varies: Design)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D04",
   "cat": "D Inputs & supply chain",
   "name": "Padding cups",
   "value": "₹30–60 per pair (cost) vs ₹150 charged",
   "role": "HV",
   "source": "Est., vs Binks",
   "estimate": true
  },
  {
   "id": "D05",
   "cat": "D Inputs & supply chain",
   "name": "Fabric wholesale source",
   "value": "Credit 15–45 days for regulars (varies: Distance)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D06",
   "cat": "D Inputs & supply chain",
   "name": "Customer-supplied fabric share",
   "value": "70–90% of stitching jobs (varies: Lower at boutiques selling fabric)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D07",
   "cat": "D Inputs & supply chain",
   "name": "Fabric damage / cutting error",
   "value": "1–3% of jobs (varies: Karigar skill)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D08",
   "cat": "D Inputs & supply chain",
   "name": "Dead stock (ready garments)",
   "value": "10–25% of stock needs discounting (varies: Trend speed)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D09",
   "cat": "D Inputs & supply chain",
   "name": "Machine spares and servicing",
   "value": "₹200–1,000/month per machine (varies: Usage)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D10",
   "cat": "D Inputs & supply chain",
   "name": "Electricity per machine",
   "value": "₹200–600/month per machine (varies: State tariff)",
   "role": "HV",
   "source": "Est.: about 0.25 kW × 8 h × 26 days ≈ 52 kWh × ₹7–9",
   "estimate": true
  },
  {
   "id": "E01",
   "cat": "E Operations & capacity",
   "name": "Plain blouses per tailor per day",
   "value": "~7 (minimum-wage norm); 8–12 for a fast tailor on a pre-cut assembly line (varies: Skill)",
   "role": "HV",
   "source": "WageIndicator Kerala (norm); upper Est.",
   "estimate": true
  },
  {
   "id": "E02",
   "cat": "E Operations & capacity",
   "name": "Salwar suits per tailor per day",
   "value": "3–5",
   "role": "HV",
   "source": "Est.: about 1.5–2× blouse effort",
   "estimate": true
  },
  {
   "id": "E03",
   "cat": "E Operations & capacity",
   "name": "Lehenga hours",
   "value": "2–3 h stitching (simple); bridal several days including embroidery",
   "role": "HV",
   "source": "LBB",
   "estimate": false
  },
  {
   "id": "E04",
   "cat": "E Operations & capacity",
   "name": "Alteration time",
   "value": "10–30 min",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E05",
   "cat": "E Operations & capacity",
   "name": "Standard turnaround",
   "value": "5–7 days normal; 2–4 weeks in peak (varies: Season)",
   "role": "PD",
   "source": "Gulf News; peak Est.",
   "estimate": true
  },
  {
   "id": "E06",
   "cat": "E Operations & capacity",
   "name": "Trial / fitting visits",
   "value": "1–2 (measure, plus optional trial) (varies: Bridal 2–3)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E07",
   "cat": "E Operations & capacity",
   "name": "Shop hours",
   "value": "10:00–20:30, 6–7 days a week; late nights in peak (varies: Peak 12–14 h)",
   "role": "PD",
   "source": "Est.; \"sleepless nights\" in ThePrint",
   "estimate": true
  },
  {
   "id": "E08",
   "cat": "E Operations & capacity",
   "name": "Order backlog",
   "value": "Peak 100–300 garments at a mid shop (varies: Oct–Nov, wedding)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E09",
   "cat": "E Operations & capacity",
   "name": "Order book closure",
   "value": "Common before Eid and Diwali",
   "role": "PD",
   "source": "Khaleej Times",
   "estimate": false
  },
  {
   "id": "E10",
   "cat": "E Operations & capacity",
   "name": "Machines per karigar",
   "value": "1 machine each + shared overlock",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E11",
   "cat": "E Operations & capacity",
   "name": "Power cuts",
   "value": "T3: 1–4 h/day in summer (varies: Region)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E12",
   "cat": "E Operations & capacity",
   "name": "Measurement / order record system",
   "value": "Mostly paper registers",
   "role": "PD",
   "source": "Fynd (17.6% use online tools)",
   "estimate": false
  },
  {
   "id": "F01",
   "cat": "F Labour",
   "name": "Piece rate, plain blouse (paid to karigar)",
   "value": "₹56–60 minimum; market ₹80–200 (varies: T1 higher)",
   "role": "PD",
   "source": "WageIndicator; market Est.",
   "estimate": true
  },
  {
   "id": "F02",
   "cat": "F Labour",
   "name": "Piece rate, lined/fancy blouse",
   "value": "₹70–75 minimum; market ₹150–400",
   "role": "PD",
   "source": "WageIndicator",
   "estimate": false
  },
  {
   "id": "F03",
   "cat": "F Labour",
   "name": "Monthly salary, tailor",
   "value": "Minimum ₹10.5k–11.9k (Kerala); market ₹15k–28k (varies: Skill, tier)",
   "role": "PD",
   "source": "WageIndicator",
   "estimate": false
  },
  {
   "id": "F04",
   "cat": "F Labour",
   "name": "Master cutter salary",
   "value": "₹20k–40k/month (varies: T1 high)",
   "role": "PD",
   "source": "Est.: above the tailor band",
   "estimate": true
  },
  {
   "id": "F05",
   "cat": "F Labour",
   "name": "Embroidery karigar (aari/maggam/zardozi)",
   "value": "₹15k–30k/month or per design (varies: South and North clusters)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F06",
   "cat": "F Labour",
   "name": "Helper (kaaj-button, hemming, ironing)",
   "value": "₹6k–12k/month",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F07",
   "cat": "F Labour",
   "name": "Piece vs monthly choice",
   "value": "Piece rate dominant (TailorSmart pays per garment)",
   "role": "PD",
   "source": "ThePrint",
   "estimate": false
  },
  {
   "id": "F08",
   "cat": "F Labour",
   "name": "Festival absenteeism / poaching",
   "value": "10–30% capacity loss around Diwali or Eid (varies: Migrant labour)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F09",
   "cat": "F Labour",
   "name": "Skill level",
   "value": "1–5",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F10",
   "cat": "F Labour",
   "name": "Seasonal underemployment",
   "value": "Off-season lull",
   "role": "HV",
   "source": "ThePrint",
   "estimate": false
  },
  {
   "id": "F11",
   "cat": "F Labour",
   "name": "Owner as master tailor",
   "value": "Common in T2/T3 and home formats",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G01",
   "cat": "G Demand drivers",
   "name": "Navratri / Durga Puja",
   "value": "Demand ×1.5–2 (Gujarat chaniya choli, Bengal sarees and blouses) (varies: Region)",
   "role": "RE",
   "source": "Est.; Gulf News",
   "estimate": true
  },
  {
   "id": "G02",
   "cat": "G Demand drivers",
   "name": "Karva Chauth",
   "value": "Spike in blouse and suit orders 2–3 weeks before (varies: North (Punjab, Delhi, UP, Rajasthan))",
   "role": "RE",
   "source": "Gulf News",
   "estimate": false
  },
  {
   "id": "G03",
   "cat": "G Demand drivers",
   "name": "Diwali",
   "value": "Demand ×2–3 for 3–4 weeks (varies: National)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G04",
   "cat": "G Demand drivers",
   "name": "Eid (ul-Fitr, ul-Adha)",
   "value": "×2–3 for 2–3 weeks in Muslim-majority catchments; orders close (varies: Catchment)",
   "role": "RE",
   "source": "Khaleej Times",
   "estimate": false
  },
  {
   "id": "G05",
   "cat": "G Demand drivers",
   "name": "Wedding season",
   "value": "High-ticket lehenga, blouse and sherwani orders (varies: Muhurat count)",
   "role": "RE",
   "source": "Aza",
   "estimate": false
  },
  {
   "id": "G06",
   "cat": "G Demand drivers",
   "name": "Kharmas / Chaturmas lull",
   "value": "Wedding orders fall 50–80% (varies: Hindu calendar)",
   "role": "RE",
   "source": "Aza; magnitude Est.",
   "estimate": true
  },
  {
   "id": "G07",
   "cat": "G Demand drivers",
   "name": "Onam, Pongal, Bihu, Teej, Raksha Bandhan",
   "value": "×1.3–2 locally (varies: Region)",
   "role": "RE",
   "source": "Est.; Onam rush in Khaleej Times",
   "estimate": true
  },
  {
   "id": "G08",
   "cat": "G Demand drivers",
   "name": "School-uniform season",
   "value": "Bulk uniform orders",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G09",
   "cat": "G Demand drivers",
   "name": "Monsoon",
   "value": "Footfall −10–25% (varies: Rain intensity)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G10",
   "cat": "G Demand drivers",
   "name": "Day of week",
   "value": "Weekend ×1.5 walk-ins",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G11",
   "cat": "G Demand drivers",
   "name": "Salary week",
   "value": "+orders (varies: Urban salaried)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G12",
   "cat": "G Demand drivers",
   "name": "Saree-sale tie-ins",
   "value": "Steady flow",
   "role": "PD",
   "source": "ThePrint",
   "estimate": false
  },
  {
   "id": "H01",
   "cat": "H Customer behaviour",
   "name": "Average ticket (ladies)",
   "value": "T3 ₹300–500; T2 ₹450–800; T1 ₹800–2,000 (varies: Season)",
   "role": "HV",
   "source": "Est.: from C01–C08",
   "estimate": true
  },
  {
   "id": "H02",
   "cat": "H Customer behaviour",
   "name": "Garments per order",
   "value": "1.5–3 (varies: Festive 3+)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H03",
   "cat": "H Customer behaviour",
   "name": "Repeat rate",
   "value": "60–80% (fit is remembered)",
   "role": "HV",
   "source": "Est.: measurements are kept, so fit memory creates lock-in",
   "estimate": true
  },
  {
   "id": "H04",
   "cat": "H Customer behaviour",
   "name": "Payment mode",
   "value": "60–85% UPI in T1/T2; more cash in T3 (varies: Tier)",
   "role": "HV",
   "source": "Brief constant (~87% national, lower for small tickets)",
   "estimate": false
  },
  {
   "id": "H05",
   "cat": "H Customer behaviour",
   "name": "Udhaar / balance due",
   "value": "5–15% of receivables slow (varies: Neighbourhood ties)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H06",
   "cat": "H Customer behaviour",
   "name": "Uncollected garments",
   "value": "1–3%",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H07",
   "cat": "H Customer behaviour",
   "name": "Fit complaint / rework rate",
   "value": "5–15% of orders (varies: Skill, rush)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H08",
   "cat": "H Customer behaviour",
   "name": "Last-minute urgency",
   "value": "10–20% in peak",
   "role": "RE",
   "source": "Gulf News",
   "estimate": false
  },
  {
   "id": "H09",
   "cat": "H Customer behaviour",
   "name": "Design reference via phone",
   "value": "Majority in T1/T2",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H10",
   "cat": "H Customer behaviour",
   "name": "Bargaining",
   "value": "Common in T3",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I01",
   "cat": "I Competition & market",
   "name": "Number of tailors",
   "value": "~12 million; ~80% self-employed",
   "role": "HV",
   "source": "ThePrint",
   "estimate": false
  },
  {
   "id": "I02",
   "cat": "I Competition & market",
   "name": "Tailors per locality",
   "value": "3–15 (varies: Density)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I03",
   "cat": "I Competition & market",
   "name": "Readymade garments",
   "value": "Displaces everyday kurtis and shirts (varies: Urban more)",
   "role": "HV",
   "source": "FashionUnited",
   "estimate": false
  },
  {
   "id": "I04",
   "cat": "I Competition & market",
   "name": "Ready-made blouses / stretch blouses",
   "value": "Hit simple-blouse demand",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I05",
   "cat": "I Competition & market",
   "name": "E-commerce returns (alteration demand)",
   "value": "Alteration demand ↑ (varies: Urban)",
   "role": "HV",
   "source": "OfficeChai",
   "estimate": false
  },
  {
   "id": "I06",
   "cat": "I Competition & market",
   "name": "Tailoring aggregator apps",
   "value": "800+ tailors in 25 cities (TailorSmart) (varies: T1)",
   "role": "PD",
   "source": "ThePrint; Binks",
   "estimate": false
  },
  {
   "id": "I07",
   "cat": "I Competition & market",
   "name": "Designer labels",
   "value": "Bridal ₹20k+ (varies: T1)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I08",
   "cat": "I Competition & market",
   "name": "Home tailors undercutting",
   "value": "20–40% cheaper (varies: T2/T3)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I09",
   "cat": "I Competition & market",
   "name": "In-store saree tailoring",
   "value": "Reliance Avantika model",
   "role": "HV",
   "source": "ThePrint",
   "estimate": false
  },
  {
   "id": "J01",
   "cat": "J Regulation & compliance",
   "name": "GST on tailoring service",
   "value": "5% from 22 Sep 2025 (was 18%); some advisers say 18% for design + stitch or for unregistered individuals (conflict)",
   "role": "HV",
   "source": "Busy; TaxGuru; CAclub",
   "estimate": false
  },
  {
   "id": "J02",
   "cat": "J Regulation & compliance",
   "name": "GST registration threshold",
   "value": "₹20 lakh (₹10 lakh special-category states); goods ₹40 lakh (varies: Mix)",
   "role": "HV",
   "source": "Brief constant; Busy",
   "estimate": false
  },
  {
   "id": "J03",
   "cat": "J Regulation & compliance",
   "name": "GST on readymade garments",
   "value": "5% up to ₹2,500 per piece; 18% above (GST 2.0) (varies: Price point)",
   "role": "HV",
   "source": "Widely reported GST 2.0 change; not separately verified here (Bajaj page 403). Verify",
   "estimate": false
  },
  {
   "id": "J04",
   "cat": "J Regulation & compliance",
   "name": "GST on fabric",
   "value": "5%",
   "role": "HV",
   "source": "Est. from GST 2.0 slabs; verify",
   "estimate": true
  },
  {
   "id": "J05",
   "cat": "J Regulation & compliance",
   "name": "Shop & Establishment registration",
   "value": "₹0–2,000; online (varies: State)",
   "role": "PD",
   "source": "RegisterKaro",
   "estimate": false
  },
  {
   "id": "J06",
   "cat": "J Regulation & compliance",
   "name": "Municipal trade licence",
   "value": "₹500–5,000/yr (varies: City)",
   "role": "PD",
   "source": "ClearTax; fee Est.",
   "estimate": true
  },
  {
   "id": "J07",
   "cat": "J Regulation & compliance",
   "name": "Udyam registration",
   "value": "Free",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "J08",
   "cat": "J Regulation & compliance",
   "name": "Minimum wages for employees",
   "value": "E.g. Kerala ₹10.5k–11.9k/month (varies: State)",
   "role": "HV",
   "source": "WageIndicator",
   "estimate": false
  },
  {
   "id": "J09",
   "cat": "J Regulation & compliance",
   "name": "Consumer-court liability",
   "value": "Awards ₹7,000–15,000 typical",
   "role": "RE",
   "source": "LawTrend; Udayavani",
   "estimate": false
  },
  {
   "id": "J10",
   "cat": "J Regulation & compliance",
   "name": "Home-business zoning",
   "value": "Usually tolerated for small scale (varies: Society rules)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K01",
   "cat": "K Marketing & reputation",
   "name": "Instagram presence",
   "value": "Many boutiques sell via Instagram and WhatsApp (varies: T1/T2)",
   "role": "PD",
   "source": "Fynd",
   "estimate": false
  },
  {
   "id": "K02",
   "cat": "K Marketing & reputation",
   "name": "Instagram ad spend",
   "value": "₹1,000–10,000/month",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K03",
   "cat": "K Marketing & reputation",
   "name": "Online/Instagram order revenue",
   "value": "₹25k–75k/month at a mid boutique",
   "role": "HV",
   "source": "Finline",
   "estimate": false
  },
  {
   "id": "K04",
   "cat": "K Marketing & reputation",
   "name": "WhatsApp catalogue / broadcast",
   "value": "Low cost, high engagement",
   "role": "PD",
   "source": "ThePrint; Better India",
   "estimate": false
  },
  {
   "id": "K05",
   "cat": "K Marketing & reputation",
   "name": "Google Maps rating",
   "value": "4.0+ needed",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K06",
   "cat": "K Marketing & reputation",
   "name": "On-time delivery score",
   "value": "– (varies: Peak strain)",
   "role": "HV",
   "source": "Est.; supported by J09 cases",
   "estimate": true
  },
  {
   "id": "K07",
   "cat": "K Marketing & reputation",
   "name": "Word of mouth",
   "value": "Primary channel",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K08",
   "cat": "K Marketing & reputation",
   "name": "Festive offer / combo",
   "value": "5–10% effective discount",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K09",
   "cat": "K Marketing & reputation",
   "name": "Signature design / niche",
   "value": "–",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L01",
   "cat": "L Risks & shocks",
   "name": "Missed delivery before an event",
   "value": "2–10% of peak orders late (varies: Backlog)",
   "role": "RE",
   "source": "Est.; LawTrend",
   "estimate": true
  },
  {
   "id": "L02",
   "cat": "L Risks & shocks",
   "name": "Ruined customer fabric",
   "value": "₹1,000–20,000 compensation (varies: Fabric value)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L03",
   "cat": "L Risks & shocks",
   "name": "Key karigar quits mid-season",
   "value": "Capacity −30–50% (varies: Peak)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L04",
   "cat": "L Risks & shocks",
   "name": "Machine breakdown",
   "value": "1–3 days down; ₹500–3,000 repair",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L05",
   "cat": "L Risks & shocks",
   "name": "Trend shift / dead stock",
   "value": "10–25% stock discounted",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L06",
   "cat": "L Risks & shocks",
   "name": "Lockdown / curfew / bandh",
   "value": "Days to weeks",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L07",
   "cat": "L Risks & shocks",
   "name": "Rent hike",
   "value": "5–10%/yr (varies: T1)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L08",
   "cat": "L Risks & shocks",
   "name": "Viral reel",
   "value": "Orders ×2–5 for weeks",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L09",
   "cat": "L Risks & shocks",
   "name": "Bad review storm",
   "value": "–",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L10",
   "cat": "L Risks & shocks",
   "name": "Fire / short circuit",
   "value": "Rare (varies: Old buildings)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "M01",
   "cat": "M Financing",
   "name": "PM Vishwakarma toolkit",
   "value": "₹15,000 (varies: Eligibility (darzi trade))",
   "role": "PD",
   "source": "Drishti",
   "estimate": false
  },
  {
   "id": "M02",
   "cat": "M Financing",
   "name": "PM Vishwakarma loan",
   "value": "₹1 lakh (18 m) + ₹2 lakh (30 m) at 5% (varies: Requires training, digital use)",
   "role": "PD",
   "source": "Bank of India",
   "estimate": false
  },
  {
   "id": "M03",
   "cat": "M Financing",
   "name": "PM Vishwakarma training stipend",
   "value": "₹500/day; basic 5–7 days, advanced 15+ days",
   "role": "PD",
   "source": "Drishti",
   "estimate": false
  },
  {
   "id": "M04",
   "cat": "M Financing",
   "name": "PMV exclusion",
   "value": "–",
   "role": "HV",
   "source": "Drishti",
   "estimate": false
  },
  {
   "id": "M05",
   "cat": "M Financing",
   "name": "Mudra loan",
   "value": "Interest ~9–12% (Est.)",
   "role": "PD",
   "source": "Brief constant",
   "estimate": true
  },
  {
   "id": "M06",
   "cat": "M Financing",
   "name": "PMEGP",
   "value": "Women 25–35% subsidy (varies: Urban/rural)",
   "role": "PD",
   "source": "Finline",
   "estimate": false
  },
  {
   "id": "M07",
   "cat": "M Financing",
   "name": "Stand-Up India",
   "value": "₹10L–1 Cr",
   "role": "PD",
   "source": "Finline",
   "estimate": false
  },
  {
   "id": "M08",
   "cat": "M Financing",
   "name": "Machine EMI / dealer finance",
   "value": "12–36 months",
   "role": "PD",
   "source": "Est.; Bajaj Finserv",
   "estimate": true
  },
  {
   "id": "M09",
   "cat": "M Financing",
   "name": "State women-entrepreneur schemes and free silai machine schemes",
   "value": "Varies (varies: State)",
   "role": "PD",
   "source": "Est.; not verified per state",
   "estimate": true
  },
  {
   "id": "N01",
   "cat": "N Unit economics benchmarks",
   "name": "Gross margin, boutique with tailoring",
   "value": "30–45% (varies: Mix)",
   "role": "HV",
   "source": "Finline",
   "estimate": false
  },
  {
   "id": "N02",
   "cat": "N Unit economics benchmarks",
   "name": "Stitching labour share",
   "value": "25–45% (₹60–200 on ₹300–600 blouse) (varies: Tier)",
   "role": "HV",
   "source": "Derived from F01 and C01",
   "estimate": false
  },
  {
   "id": "N03",
   "cat": "N Unit economics benchmarks",
   "name": "Net profit, small shop",
   "value": "₹30k–1 lakh",
   "role": "HV",
   "source": "RegisterKaro (vendor estimate)",
   "estimate": false
  },
  {
   "id": "N04",
   "cat": "N Unit economics benchmarks",
   "name": "Home tailor income",
   "value": "₹15k–30k (vendor claim) vs ~₹6k average for self-employed tailors (PLFS via ThePrint)",
   "role": "HV",
   "source": "RegisterKaro; ThePrint",
   "estimate": false
  },
  {
   "id": "N05",
   "cat": "N Unit economics benchmarks",
   "name": "Mid boutique revenue",
   "value": "₹1.7–4.4 lakh",
   "role": "HV",
   "source": "Finline",
   "estimate": false
  },
  {
   "id": "N06",
   "cat": "N Unit economics benchmarks",
   "name": "Net margin trajectory",
   "value": "20–28% → 28–38% → 32–42%",
   "role": "HV",
   "source": "Finline",
   "estimate": false
  },
  {
   "id": "N07",
   "cat": "N Unit economics benchmarks",
   "name": "Peak-season share of annual revenue",
   "value": "~40–50%",
   "role": "HV",
   "source": "Est.: from G01–G06 multipliers",
   "estimate": true
  }
 ],
 "note": "Researched estimates as of late 2026 from public sources; rows with estimate=true have no direct source. For learning, not financial advice."
}