{
 "business": "tiffin service",
 "url": "https://bizgame.app/tiffin-service-business/",
 "simulator": "https://bizgame.app/play/case/tiffin",
 "updated": "2026-10-25",
 "setupCostByFormat": [
  {
   "format": "Home kitchen",
   "setupCostINR": 40000,
   "suggestedBudgetINR": 54500
  },
  {
   "format": "Small rented kitchen",
   "setupCostINR": 100000,
   "suggestedBudgetINR": 122000
  },
  {
   "format": "Commercial kitchen / mess",
   "setupCostINR": 225000,
   "suggestedBudgetINR": 269000
  }
 ],
 "monthlyNetProfitINR": {
  "metro": [
   26000,
   60500
  ],
  "tier2": [
   17500,
   30500
  ],
  "smallTown": [
   8500,
   17500
  ]
 },
 "licences": [
  "FSSAI basic registration (₹100, needed even for home kitchens)",
  "municipal trade or home-occupation permit (₹500–2,000)",
  "commercial LPG connection",
  "Shop & Establishment registration once you hire staff",
  "GST only above ₹20 lakh turnover"
 ],
 "risks": [
  "students leaving at Diwali and in summer",
  "month-end bills that never get paid",
  "vegetable, dal and LPG price spikes",
  "cooked food wasted on low-demand days"
 ],
 "factors": [
  {
   "id": "A01",
   "cat": "A Setup & capital",
   "name": "Home-kitchen startup capex",
   "value": "₹10k–50k (DO); ₹55k–75k for 25–30 tiffins/day, about ₹30k lean using existing utensils (OKC, 2026) (Existing utensils; city)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "A02",
   "cat": "A Setup & capital",
   "name": "Semi-commercial setup (30–60 subs)",
   "value": "₹50k–1.5L (Rent deposit)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "A03",
   "cat": "A Setup & capital",
   "name": "Full commercial kitchen (60–150 subs)",
   "value": "₹1.5L–3L (Tier, rent)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "A04",
   "cat": "A Setup & capital",
   "name": "Large vessels/cooking set",
   "value": "₹15k–20k (OKC); ₹3k–8k home / ₹10k–25k commercial (DO) (Scale)",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "A05",
   "cat": "A Setup & capital",
   "name": "Commercial 2-burner stove",
   "value": "₹8k–12k (OKC); ₹8k–20k (DO); extra home burner ₹1.5k–4k (Brand)",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "A06",
   "cat": "A Setup & capital",
   "name": "Steel tiffin box stock",
   "value": "₹150–250 each; ₹6k–10k for 30–40 boxes (Steel grade, tiers)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "A07",
   "cat": "A Setup & capital",
   "name": "Insulated delivery bags",
   "value": "₹1.5k–3k (home); ₹4k–8k for 5–8 bags (Count)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "A08",
   "cat": "A Setup & capital",
   "name": "Refrigerator",
   "value": "₹15k–25k (Size)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "A09",
   "cat": "A Setup & capital",
   "name": "Exhaust/chimney",
   "value": "₹5k–12k (Kitchen type)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "A10",
   "cat": "A Setup & capital",
   "name": "Prep tables/racks",
   "value": "₹5k–15k (Scale)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "A11",
   "cat": "A Setup & capital",
   "name": "Rent deposit (commercial)",
   "value": "₹20k–60k (Tier 1 high)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "A12",
   "cat": "A Setup & capital",
   "name": "Initial working capital",
   "value": "₹15k–25k (OKC); ₹15k–40k (DO) (Subscriber base; credit terms)",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "A13",
   "cat": "A Setup & capital",
   "name": "First commercial LPG cylinder",
   "value": "₹2,810 Delhi (1 Oct 2026, shared constant). OKC cites ₹2,747.50 on 1 Sep 2026 (City, monthly revision)",
   "role": "HV",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "A14",
   "cat": "A Setup & capital",
   "name": "Delivery vehicle (two-wheeler/cycle)",
   "value": "Est. ₹0 (family/rider's own) to ₹70k–1L for a new scooter; cycle ₹5k–8k (Route length)",
   "role": "PD",
   "source": "Est. (typical Indian 2W/cycle prices)",
   "estimate": true
  },
  {
   "id": "A15",
   "cat": "A Setup & capital",
   "name": "Mess dine-in fit-out",
   "value": "Est. ₹1L–3L over and above the kitchen (Seats (20–40))",
   "role": "PD",
   "source": "Est. (furniture plus SS thali sets for 30–40 seats)",
   "estimate": true
  },
  {
   "id": "B01",
   "cat": "B Location & footfall",
   "name": "Delivery radius",
   "value": "4–5 km (OKC); about 5 km competitive radius (Traffic, tier)",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "B02",
   "cat": "B Location & footfall",
   "name": "Subscriber density per route",
   "value": "Est. 8–15 drops/km² near PG or office clusters (Location type)",
   "role": "HV",
   "source": "Est. (one rider does 25–35 drops per lunch run, per DO)",
   "estimate": true
  },
  {
   "id": "B03",
   "cat": "B Location & footfall",
   "name": "Proximity to PG/hostel/coaching cluster",
   "value": "Bulk tie-up gives 15–20 tiffins in one deal (OKC); tie-ups are 40–50% of customers (DO) (Kota/Pune/Delhi North Campus high)",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "B04",
   "cat": "B Location & footfall",
   "name": "Proximity to office/IT park",
   "value": "Office plans ₹100–150/meal (DO) (Tier 1 IT corridors)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "B05",
   "cat": "B Location & footfall",
   "name": "Home vs commercial premises",
   "value": "Est. 10–20% of housing societies object to commercial cooking or traffic (Society rules)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "B06",
   "cat": "B Location & footfall",
   "name": "Rent (small commercial kitchen)",
   "value": "Est. T1 ₹15k–40k; T2 ₹8k–15k; T3 ₹3k–8k (Tier, area)",
   "role": "PD",
   "source": "Est. (scaled from DO's ₹20–60k deposit, which implies 2–3 months' rent)",
   "estimate": true
  },
  {
   "id": "B07",
   "cat": "B Location & footfall",
   "name": "Dabbawala network coverage",
   "value": "Mumbai only; collection historically reached Vasai-Virar, Kalyan-Badlapur, Panvel (Mumbai suburbs)",
   "role": "HV",
   "source": "https://dailypioneer.com/news/the-dabbawalas-who-once-fed-mumbai-now-battle-changing-times",
   "estimate": false
  },
  {
   "id": "B08",
   "cat": "B Location & footfall",
   "name": "Pickup option",
   "value": "10–15% discount for pickup (Density)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C01",
   "cat": "C Products/services & pricing",
   "name": "Per-meal price (general)",
   "value": "₹80–150 (DO); ₹70–120 (search summary of guides) (Tier, audience)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C02",
   "cat": "C Products/services & pricing",
   "name": "Student/PG plate price",
   "value": "₹60–90/meal (Tier 3 lower)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C03",
   "cat": "C Products/services & pricing",
   "name": "Office-worker plate price",
   "value": "₹100–150/meal (Tier 1 higher)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C04",
   "cat": "C Products/services & pricing",
   "name": "Family/elderly plate",
   "value": "₹120–200/meal (Diet needs)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C05",
   "cat": "C Products/services & pricing",
   "name": "Monthly lunch-only plan",
   "value": "₹2,400–4,000/month (DO); ₹3,000–4,500 daily lunch (DO FAQ); Pune ₹2,400+/month (STZ-P, 2022) (Tier, veg/non-veg)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C06",
   "cat": "C Products/services & pricing",
   "name": "Monthly lunch+dinner plan",
   "value": "₹4,500–7,500/month (Tier)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C07",
   "cat": "C Products/services & pricing",
   "name": "Kota-style mess (lunch+dinner)",
   "value": "About ₹3,000/month (undated) (Coaching towns)",
   "role": "HV",
   "source": "https://www.careers360.com/question-what-is-the-monthly-cost-other-than-coaching-for-a-student-studying-in-kota",
   "estimate": false
  },
  {
   "id": "C08",
   "cat": "C Products/services & pricing",
   "name": "University mess price anchor",
   "value": "SPPU veg meal ₹48 members (was ₹38), ₹57 non-members, from 1 Oct 2026 (Institutional)",
   "role": "HV",
   "source": "https://www.punekarnews.in/pune-sppu-hikes-mess-rates-student-groups-threaten-protest/",
   "estimate": false
  },
  {
   "id": "C09",
   "cat": "C Products/services & pricing",
   "name": "Veg vs non-veg price gap",
   "value": "Bangalore veg from ₹95, non-veg from ₹130 (KAR); one vendor egg ₹150, non-veg ₹180 (Region (South/East more non-veg))",
   "role": "PD",
   "source": "https://www.karnataka.com/bangalore/tiffin-service-in-bangalore/",
   "estimate": false
  },
  {
   "id": "C10",
   "cat": "C Products/services & pricing",
   "name": "Bangalore per-meal market",
   "value": "₹65–120/meal (2021) (2021 data, now higher)",
   "role": "HV",
   "source": "https://www.stanzaliving.com/blog/tiffin-services-in-bangalore",
   "estimate": false
  },
  {
   "id": "C11",
   "cat": "C Products/services & pricing",
   "name": "Single/one-off meal premium",
   "value": "₹100–150, a 15–20% premium over subscription",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C12",
   "cat": "C Products/services & pricing",
   "name": "Trial meal",
   "value": "₹50–80",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C13",
   "cat": "C Products/services & pricing",
   "name": "Weekend special thali",
   "value": "₹150–200 (Sundays/festivals)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C14",
   "cat": "C Products/services & pricing",
   "name": "10-day/short plans",
   "value": "Pune veg ₹900–1,200 per 10 days (2022) (Students)",
   "role": "PD",
   "source": "https://www.stanzaliving.com/blog/tiffin-services-in-pune",
   "estimate": false
  },
  {
   "id": "C15",
   "cat": "C Products/services & pricing",
   "name": "Menu rotation",
   "value": "Est. 6–7 sabzi rotations/week",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C16",
   "cat": "C Products/services & pricing",
   "name": "Portion size (rotis/sabzi)",
   "value": "Est. 4–5 rotis, rice, dal, 1 sabzi, salad (Region (South: rice-sambar))",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "C17",
   "cat": "C Products/services & pricing",
   "name": "Gross margin per meal",
   "value": "40–50% (Scale)",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "C18",
   "cat": "C Products/services & pricing",
   "name": "Price sensitivity (students)",
   "value": "Est. +₹300/month hike gives 10–20% student churn; office workers less sensitive (Audience)",
   "role": "HV",
   "source": "Est. (student protests over a ₹10/meal hike, per SPPU)",
   "estimate": true
  },
  {
   "id": "C19",
   "cat": "C Products/services & pricing",
   "name": "Annual price revision",
   "value": "Est. 5–10%/year; SPPU raised 26% in one go in 2026 (Inflation)",
   "role": "PD",
   "source": "https://www.punekarnews.in/pune-sppu-hikes-mess-rates-student-groups-threaten-protest/",
   "estimate": true
  },
  {
   "id": "D01",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Food cost per veg meal (all-in ingredients)",
   "value": "₹40–55 (DO); about ₹50 incl. packing (OKC) (Tier, season)",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "D02",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Atta",
   "value": "~₹47.5/kg retail (late 2025, one state) gives ~₹5/meal (State; Bharat atta ₹30/kg (2024))",
   "role": "HV",
   "source": "https://dataful.in/datasets/19950",
   "estimate": false
  },
  {
   "id": "D03",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Rice",
   "value": "Est. ₹45–60/kg non-basmati, about ₹4–6/meal (Region)",
   "role": "HV",
   "source": "Est.; Bharat rice ₹34/kg (2024)",
   "estimate": true
  },
  {
   "id": "D04",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Toor dal",
   "value": "₹133/kg online (Vizag, Jun 2026), about ₹5/meal (Pulse inflation)",
   "role": "HV",
   "source": "https://www.swiggy.com/instamart/city/vizag/sc/rice-atta-and-dals/newly-added-681ef0c609ab2e00019aa56f",
   "estimate": false
  },
  {
   "id": "D05",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Vegetables",
   "value": "Est. ₹30–60/kg blended, ₹5–9/meal; onion/tomato spikes 2–3× (Monsoon, summer)",
   "role": "HV/RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D06",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Cooking oil",
   "value": "Est. ₹130–170/L, ₹2–2.5/meal (Global edible oil)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D07",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Spices, salt, onion-garlic base",
   "value": "Est. ₹2–4/meal",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D08",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "LPG per meal",
   "value": "Commercial ₹2,810/19 kg = ₹148/kg; domestic ₹942/14.2 kg = ₹66/kg. Est. 25–40 g/meal = ₹3.7–6 commercial (Monthly price revision)",
   "role": "HV",
   "source": "Shared constants; Est. g/meal",
   "estimate": true
  },
  {
   "id": "D09",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Non-veg protein add",
   "value": "Est. +₹20–35/meal (100 g chicken at ₹220–300/kg; 2 eggs ₹12–14) (Shravan/Navratri dips)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D10",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Disposable foil container",
   "value": "Wholesale ₹1.2–3.5/pc (IndiaMART); retail ₹11–17/pc (MOQ)",
   "role": "PD",
   "source": "https://m.indiamart.com/smbpackagingsolutions/aluminium-foil-container.html",
   "estimate": false
  },
  {
   "id": "D11",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Packaging per meal (all-in)",
   "value": "₹5–8 (Steel vs disposable)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "D12",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Steel dabba loss/damage",
   "value": "Est. 2–5% of stock per month (Customer type)",
   "role": "HV",
   "source": "Est.; unit price from DO",
   "estimate": true
  },
  {
   "id": "D13",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Dabba washing cost",
   "value": "Est. ₹1–2/box",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D14",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Food wastage",
   "value": "Est. 5–10% of food cost (Skip notice)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D15",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Supplier credit (kirana/mandi)",
   "value": "Est. weekly settlement from local kirana; mandi cash (Relationship)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D16",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Wholesale buying discount",
   "value": "Est. 8–15% below retail (Volume)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "D17",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "Vegetable price spike",
   "value": "Est. 2–4× for 4–8 weeks, mainly Jul–Oct (Monsoon)",
   "role": "RE",
   "source": "Est. (recurring tomato/onion spikes)",
   "estimate": true
  },
  {
   "id": "D18",
   "cat": "D Inputs & supply chain (cost per meal)",
   "name": "LPG monthly revision",
   "value": "±₹10–100 per cylinder typical (₹9.50 hike Sep 2026) (Oil prices)",
   "role": "RE",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "E01",
   "cat": "E Operations & capacity",
   "name": "Starting volume",
   "value": "10–15 (OKC); 5–10 customers (DO)",
   "role": "HV",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "E02",
   "cat": "E Operations & capacity",
   "name": "Solo capacity",
   "value": "About 25–30 tiffins/day; about 60 with a helper (Equipment)",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "E03",
   "cat": "E Operations & capacity",
   "name": "Commercial capacity",
   "value": "60–150 customers (Staff)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "E04",
   "cat": "E Operations & capacity",
   "name": "Operating days",
   "value": "26 working days (6-day week) (Sundays off or special)",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "E05",
   "cat": "E Operations & capacity",
   "name": "Lunch delivery window",
   "value": "Est. 12:00–1:30 pm; cooking starts 7–8 am (Office timings)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E06",
   "cat": "E Operations & capacity",
   "name": "Dinner delivery window",
   "value": "Est. 7:30–9:30 pm",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E07",
   "cat": "E Operations & capacity",
   "name": "Drops per rider per lunch run",
   "value": "25–35 (Density)",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "E08",
   "cat": "E Operations & capacity",
   "name": "Dabbawala customers per worker",
   "value": "15–20",
   "role": "HV",
   "source": "https://dailypioneer.com/news/the-dabbawalas-who-once-fed-mumbai-now-battle-changing-times",
   "estimate": false
  },
  {
   "id": "E09",
   "cat": "E Operations & capacity",
   "name": "Dabbawala network throughput",
   "value": "50,000+ (PTI, Jun 2026), about 80,000 (Week, Mar 2026); 1.75–2 lakh historically (Post-COVID)",
   "role": "HV",
   "source": "https://dailypioneer.com/news/the-dabbawalas-who-once-fed-mumbai-now-battle-changing-times",
   "estimate": false
  },
  {
   "id": "E10",
   "cat": "E Operations & capacity",
   "name": "Skip/pause handling",
   "value": "Est. 5–10% of subscription meals skipped (Notice cutoff)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "E11",
   "cat": "E Operations & capacity",
   "name": "Ordering channel",
   "value": "Over 60% of orders via WhatsApp",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "E12",
   "cat": "E Operations & capacity",
   "name": "Equipment breakdown",
   "value": "Est. 1–2 incidents/yr",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F01",
   "cat": "F Labour",
   "name": "Owner/family labour",
   "value": "₹0 cash; Est. 5–7 h/day",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F02",
   "cat": "F Labour",
   "name": "Hired cook wage",
   "value": "₹8k–18k/month (Delhi-NCR, 2026); Indeed average about ₹16.4k (₹8k–32k) (Tier, hours)",
   "role": "PD",
   "source": "https://in.indeed.com/cmp/Apna/salaries/Cook",
   "estimate": false
  },
  {
   "id": "F03",
   "cat": "F Labour",
   "name": "Kitchen helper wage",
   "value": "Est. ₹6k–10k/month part-time (Tier)",
   "role": "PD",
   "source": "Est. (below the cook band)",
   "estimate": true
  },
  {
   "id": "F04",
   "cat": "F Labour",
   "name": "Delivery person salary",
   "value": "₹8k–12k/month (Tier)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "F05",
   "cat": "F Labour",
   "name": "Per-drop delivery pay",
   "value": "₹15–25/delivery (Distance)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "F06",
   "cat": "F Labour",
   "name": "On-demand courier",
   "value": "₹20–40/trip (City)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "F07",
   "cat": "F Labour",
   "name": "Dabbawala earnings",
   "value": "₹15k–25k/month (2026); ₹8k–11k (about 2014) (Workload)",
   "role": "HV",
   "source": "https://dailypioneer.com/news/the-dabbawalas-who-once-fed-mumbai-now-battle-changing-times",
   "estimate": false
  },
  {
   "id": "F08",
   "cat": "F Labour",
   "name": "Cook absenteeism/attrition",
   "value": "Est. 2–4 days/month; attrition 30–50%/yr (Festivals)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "F09",
   "cat": "F Labour",
   "name": "Festival leave (staff go to village)",
   "value": "Dabbawalas pause 6 days a year (30 Mar–4 Apr 2026) (Region)",
   "role": "RE",
   "source": "https://www.theweek.in/news/india/2026/03/31/why-mumbai-dabbawalas-have-pressed-pause-and-why-the-city-isnt-complaining.amp.html",
   "estimate": false
  },
  {
   "id": "F10",
   "cat": "F Labour",
   "name": "Backup cook",
   "value": "Recommended",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "G01",
   "cat": "G Demand drivers",
   "name": "Day of week",
   "value": "Mon–Sat service; Est. office demand −80–100% Sundays; students partly continue (Audience)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G02",
   "cat": "G Demand drivers",
   "name": "Hybrid/WFH office pattern",
   "value": "Remote/hybrid has cut lunchbox volume; dabbawalas down about 40% from pre-pandemic (T1 IT hubs)",
   "role": "HV",
   "source": "https://dailypioneer.com/news/the-dabbawalas-who-once-fed-mumbai-now-battle-changing-times",
   "estimate": false
  },
  {
   "id": "G03",
   "cat": "G Demand drivers",
   "name": "Diwali student exodus",
   "value": "Est. −30–60% of student subs for 7–15 days (Oct/Nov) (Hostel-heavy areas)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G04",
   "cat": "G Demand drivers",
   "name": "Summer vacation",
   "value": "Est. −50–80% student subs for 4–8 weeks; coaching hubs (Kota) less affected (Academic calendar)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G05",
   "cat": "G Demand drivers",
   "name": "Academic intake surge",
   "value": "Est. +20–40% new student subs (College towns)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G06",
   "cat": "G Demand drivers",
   "name": "Exam season",
   "value": "Est. +5–10% dinner demand",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G07",
   "cat": "G Demand drivers",
   "name": "Monsoon",
   "value": "Est. +5–15% (people avoid going out); delivery delays (Mumbai/Konkan heavy)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G08",
   "cat": "G Demand drivers",
   "name": "Fasting/Navratri/Shravan",
   "value": "Est. non-veg −30–50%; demand for vrat thali (North/West)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G09",
   "cat": "G Demand drivers",
   "name": "Office relocation/new IT park",
   "value": "Est. ±10–30 subs",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "G10",
   "cat": "G Demand drivers",
   "name": "Migrant inflow",
   "value": "Target segment: professionals living away from home (T1/T2)",
   "role": "HV",
   "source": "https://inc42.com/buzz/zomato-expands-its-meal-service-zomato-everyday-to-mumbai",
   "estimate": false
  },
  {
   "id": "G11",
   "cat": "G Demand drivers",
   "name": "Annual dabbawala/holiday pause",
   "value": "6 days (Chaitra) (Mumbai)",
   "role": "RE",
   "source": "https://www.theweek.in/news/india/2026/03/31/why-mumbai-dabbawalas-have-pressed-pause-and-why-the-city-isnt-complaining.amp.html",
   "estimate": false
  },
  {
   "id": "H01",
   "cat": "H Customer behaviour",
   "name": "Monthly revenue per subscriber",
   "value": "₹3,000–4,500 (lunch); ₹4,500–7,500 (2 meals) (Tier)",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "H02",
   "cat": "H Customer behaviour",
   "name": "Trial-to-subscriber conversion",
   "value": "60–70% (Food quality)",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "H03",
   "cat": "H Customer behaviour",
   "name": "Monthly churn (office)",
   "value": "Est. 5–10%/month (Quality, job moves)",
   "role": "HV",
   "source": "Est. (no published data found)",
   "estimate": true
  },
  {
   "id": "H04",
   "cat": "H Customer behaviour",
   "name": "Monthly churn (students)",
   "value": "Est. 10–20%/month outside holidays (Price, variety)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H05",
   "cat": "H Customer behaviour",
   "name": "Payment timing: month-end",
   "value": "Customers typically pay at month-end, with a reminder",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "H06",
   "cat": "H Customer behaviour",
   "name": "Upfront prepaid plan",
   "value": "Est. 40–60% of student subs prepay; discount 5% for prepay (Trust)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H07",
   "cat": "H Customer behaviour",
   "name": "Bad debt/default",
   "value": "Est. 2–5% of receivables (students leaving town) (Postpaid share)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H08",
   "cat": "H Customer behaviour",
   "name": "Payment mode",
   "value": "Cash, UPI, bank transfer; Est. 75–90% UPI in T1 (Tier)",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": true
  },
  {
   "id": "H09",
   "cat": "H Customer behaviour",
   "name": "Referral behaviour",
   "value": "₹200–300 off next bill as referral reward",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "H10",
   "cat": "H Customer behaviour",
   "name": "Complaint rate",
   "value": "Est. 1–3% of meals (Quality, rider)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "H11",
   "cat": "H Customer behaviour",
   "name": "Feedback system effect",
   "value": "Feedback loops improve retention 20–30% (vendor claim)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "H12",
   "cat": "H Customer behaviour",
   "name": "Pause instead of cancel",
   "value": "Pause saves 20–30% of at-risk subs (generic SaaS vendor claim)",
   "role": "PD",
   "source": "https://datadab.com/blog/pause-dont-stop-retain-customers",
   "estimate": false
  },
  {
   "id": "H13",
   "cat": "H Customer behaviour",
   "name": "Customisation requests",
   "value": "Est. 10–20% of subs (Community)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I01",
   "cat": "I Competition & market",
   "name": "Zomato Everyday",
   "value": "Launched Gurugram Feb 2023; by 2024 in Delhi NCR, Bengaluru, Hyderabad, Pune, Mumbai (T1)",
   "role": "HV",
   "source": "https://www.businesstoday.in/amp/technology/news/story/zomato-launches-new-service-everyday-offering-home-cooked-meals-starting-at-rs-89-371114-2023-02-22",
   "estimate": false
  },
  {
   "id": "I02",
   "cat": "I Competition & market",
   "name": "Swiggy Daily (historical)",
   "value": "Launched Jun 2019 Gurugram; later shut (closure not re-verified here)",
   "role": "HV",
   "source": "https://www.thenewsminute.com/atom/swiggy-launches-meal-subscription-app-daily-everyday-home-style-food-102913",
   "estimate": false
  },
  {
   "id": "I03",
   "cat": "I Competition & market",
   "name": "Aggregator commission",
   "value": "15–20% (Platform)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "I04",
   "cat": "I Competition & market",
   "name": "Cloud kitchens/food apps",
   "value": "Pulled younger customers away from dabbas (T1)",
   "role": "HV",
   "source": "https://dailypioneer.com/news/the-dabbawalas-who-once-fed-mumbai-now-battle-changing-times",
   "estimate": false
  },
  {
   "id": "I05",
   "cat": "I Competition & market",
   "name": "Local tiffin competitors in radius",
   "value": "Est. T1 20–50+; T2 5–15; T3 1–5 (Tier)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I06",
   "cat": "I Competition & market",
   "name": "Institutional mess",
   "value": "₹48/meal SPPU (2026) (Campus)",
   "role": "HV",
   "source": "https://www.punekarnews.in/pune-sppu-hikes-mess-rates-student-groups-threaten-protest/",
   "estimate": false
  },
  {
   "id": "I07",
   "cat": "I Competition & market",
   "name": "PG-included meals",
   "value": "Est. 50–70% of PGs bundle 2 meals (City)",
   "role": "HV",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "I08",
   "cat": "I Competition & market",
   "name": "Market growth",
   "value": "15–20%/yr (vendor claim); online food delivery USD 67.9 bn 2026 (IMARC via OKC)",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "I09",
   "cat": "I Competition & market",
   "name": "New entrant shock",
   "value": "Est. 10–20% lower price nearby",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "J01",
   "cat": "J Regulation & compliance",
   "name": "FSSAI basic registration",
   "value": "₹100; basic ceiling ₹1.5 cr from 1 Apr 2026; OKC says lifetime validity after the Mar 2026 reforms",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "J02",
   "cat": "J Regulation & compliance",
   "name": "FSSAI processing time",
   "value": "7–30 days (State)",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "J03",
   "cat": "J Regulation & compliance",
   "name": "FSSAI non-compliance penalty",
   "value": "Up to ₹5 lakh (as cited) (Severity)",
   "role": "RE",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "J04",
   "cat": "J Regulation & compliance",
   "name": "GST registration threshold",
   "value": "₹20 lakh turnover (₹10 lakh special-category states)",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "J05",
   "cat": "J Regulation & compliance",
   "name": "GST rate on meals",
   "value": "5% without ITC; composition ceiling ₹1.5 cr",
   "role": "HV",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "J06",
   "cat": "J Regulation & compliance",
   "name": "Municipal trade/home-occupation permit",
   "value": "₹500–2,000 (Municipality)",
   "role": "PD",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "J07",
   "cat": "J Regulation & compliance",
   "name": "Health/hygiene inspection",
   "value": "Est. 0–1/yr for small units; complaint-triggered",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "J08",
   "cat": "J Regulation & compliance",
   "name": "Commercial LPG rule",
   "value": "Commercial cylinder cost ₹2,810 vs ₹942 (Enforcement)",
   "role": "PD",
   "source": "Shared constants",
   "estimate": false
  },
  {
   "id": "J09",
   "cat": "J Regulation & compliance",
   "name": "Food handler hygiene (medical, pest control)",
   "value": "Est. pest control ₹500–1,500/quarter",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "J10",
   "cat": "J Regulation & compliance",
   "name": "Shop & Establishment registration",
   "value": "Est. ₹0–2,000, state-dependent (State)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K01",
   "cat": "K Marketing & reputation",
   "name": "Google review rating",
   "value": "Above 4.5 stars drives 10–15 inquiries/month",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "K02",
   "cat": "K Marketing & reputation",
   "name": "Tasting/sampling budget",
   "value": "About ₹1,000",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "K03",
   "cat": "K Marketing & reputation",
   "name": "WhatsApp broadcast/society groups",
   "value": "Est. ₹0; 5–15 leads/month (Society size)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K04",
   "cat": "K Marketing & reputation",
   "name": "Pamphlets near PGs/offices",
   "value": "Est. ₹1,500–3,000 per 1,000 leaflets plus distribution",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K05",
   "cat": "K Marketing & reputation",
   "name": "Bulk tie-ups (PG/coaching/office)",
   "value": "15–20 tiffins/deal",
   "role": "PD",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "K06",
   "cat": "K Marketing & reputation",
   "name": "Bad review/viral complaint",
   "value": "Est. −10–25% inquiries for 1–2 months",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "K07",
   "cat": "K Marketing & reputation",
   "name": "\"Ghar ka khana\" positioning",
   "value": "Core appeal vs apps",
   "role": "PD",
   "source": "https://inc42.com/buzz/zomato-expands-its-meal-service-zomato-everyday-to-mumbai",
   "estimate": true
  },
  {
   "id": "K08",
   "cat": "K Marketing & reputation",
   "name": "Listing on JustDial/Sulekha",
   "value": "Est. ₹0–10k/yr",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L01",
   "cat": "L Risks & shocks",
   "name": "Food poisoning incident",
   "value": "Est. probability 0.5–1%/yr per small unit; loss of 20–50% subs (Summer heat)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L02",
   "cat": "L Risks & shocks",
   "name": "Late delivery streak",
   "value": "Est. 2–5% of days (Monsoon)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L03",
   "cat": "L Risks & shocks",
   "name": "Cook illness",
   "value": "Est. 3–6 days/yr",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L04",
   "cat": "L Risks & shocks",
   "name": "Pandemic/lockdown",
   "value": "Dabbawala workforce fell to about 1,500 (from about 5,000); individual earnings down from about ₹20k to ₹7k (2021)",
   "role": "RE",
   "source": "https://dailypioneer.com/news/the-dabbawalas-who-once-fed-mumbai-now-battle-changing-times",
   "estimate": false
  },
  {
   "id": "L05",
   "cat": "L Risks & shocks",
   "name": "Heavy rain/flood day",
   "value": "Est. 2–6 lost days/yr (Coastal metros)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L06",
   "cat": "L Risks & shocks",
   "name": "LPG shortage/delay",
   "value": "Est. 1–3 days/yr",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L07",
   "cat": "L Risks & shocks",
   "name": "Society/neighbour complaint",
   "value": "Est. 5–10%/yr for home units",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L08",
   "cat": "L Risks & shocks",
   "name": "Steel dabba theft/loss surge",
   "value": "See D12",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "L09",
   "cat": "L Risks & shocks",
   "name": "Bulk client loss",
   "value": "−15–20 tiffins at once",
   "role": "RE",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "L10",
   "cat": "L Risks & shocks",
   "name": "Power cut",
   "value": "Est. T3 frequent (Tier)",
   "role": "RE",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "M01",
   "cat": "M Financing",
   "name": "Mudra Shishu",
   "value": "≤₹50k: covers a home setup",
   "role": "PD",
   "source": "Shared constant",
   "estimate": false
  },
  {
   "id": "M02",
   "cat": "M Financing",
   "name": "Mudra Kishor",
   "value": "≤₹5 lakh: covers a commercial kitchen",
   "role": "PD",
   "source": "Shared constant",
   "estimate": false
  },
  {
   "id": "M03",
   "cat": "M Financing",
   "name": "Mudra Tarun/Tarun Plus",
   "value": "≤₹10L / ≤₹20L: mess or multi-kitchen",
   "role": "PD",
   "source": "Shared constant",
   "estimate": false
  },
  {
   "id": "M04",
   "cat": "M Financing",
   "name": "PMEGP",
   "value": "Est. eligible for a new commercial kitchen/mess (Category/area)",
   "role": "PD",
   "source": "Est. (PMEGP covers new micro service units; verify)",
   "estimate": true
  },
  {
   "id": "M05",
   "cat": "M Financing",
   "name": "PM SVANidhi",
   "value": "Relevant only if operating as a registered street vendor/thela",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "M06",
   "cat": "M Financing",
   "name": "Women SHG/Stand-Up India",
   "value": "Est. many tiffin owners are homemakers; SHG loans ₹10k–1L",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "M07",
   "cat": "M Financing",
   "name": "NBFC business loan",
   "value": "Markets home-tiffin loans (Credit score)",
   "role": "PD",
   "source": "https://www.dmifinance.in/home-based-tiffin-service-business/",
   "estimate": false
  },
  {
   "id": "M08",
   "cat": "M Financing",
   "name": "Customer prepayment as financing",
   "value": "One month's revenue in advance (Trust)",
   "role": "PD",
   "source": "Est.",
   "estimate": true
  },
  {
   "id": "N01",
   "cat": "N Unit economics benchmarks",
   "name": "Gross margin",
   "value": "40–50%",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "N02",
   "cat": "N Unit economics benchmarks",
   "name": "Net margin",
   "value": "25–35% at 30+ subs",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "N03",
   "cat": "N Unit economics benchmarks",
   "name": "Break-even",
   "value": "2–3 months with 25–30 regular customers",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "N04",
   "cat": "N Unit economics benchmarks",
   "name": "30-customer example",
   "value": "₹90k revenue/month; food ₹40–45k; packaging ₹5k; delivery ₹10–15k; net ₹20–30k",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "N05",
   "cat": "N Unit economics benchmarks",
   "name": "30 tiffins × ₹80 × 26 days",
   "value": "≈ ₹62k sales/month",
   "role": "HV",
   "source": "https://okcredit.in/blog/tiffin-service-kaise-shuru-kare-in-english/",
   "estimate": false
  },
  {
   "id": "N06",
   "cat": "N Unit economics benchmarks",
   "name": "Lender example",
   "value": "₹75k gross, ₹15k–30k profit/month",
   "role": "HV",
   "source": "https://www.dmifinance.in/home-based-tiffin-service-business/",
   "estimate": false
  },
  {
   "id": "N07",
   "cat": "N Unit economics benchmarks",
   "name": "50–100 customers",
   "value": "₹50k–1L profit/month (vendor claim, treat as optimistic)",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "N08",
   "cat": "N Unit economics benchmarks",
   "name": "Per-meal cost stack (veg)",
   "value": "Food ₹40–55 + packaging ₹5–8 + delivery ₹10–15 = ₹55–78",
   "role": "HV",
   "source": "https://www.dineopen.com/blog/how-to-start-tiffin-service-india.html",
   "estimate": false
  },
  {
   "id": "N09",
   "cat": "N Unit economics benchmarks",
   "name": "Built-up veg ingredient cost (my calculation)",
   "value": "Atta ₹5 + rice ₹5 + dal ₹5 + veg ₹7 + oil ₹2.5 + spices ₹3 + LPG ₹4 = about ₹31 bare; ₹40–55 with salad/curd/variety and wastage",
   "role": "HV",
   "source": "Est. from D02–D08",
   "estimate": true
  },
  {
   "id": "N10",
   "cat": "N Unit economics benchmarks",
   "name": "Formats & P&L",
   "value": "See Q2",
   "role": "HV",
   "source": "Est.",
   "estimate": false
  }
 ],
 "note": "Researched estimates as of late 2026 from public sources; rows with estimate=true have no direct source. For learning, not financial advice."
}